The Flavor of Summer: Moomin Sherbet Jelly
In an exciting move for fans of the beloved Moomin characters, Shaddy Corporation is set to launch a unique summer treat, the Moomin Sherbet Jelly, during the upcoming Osaka-Kansai Expo in 2025. This delectable product will be available from July 20 to October 13 at the Nordic Pavilion's Nordic Shop & Food Bar, promising to deliver joy and refreshment to visitors during the summer months.
What makes the Moomin Sherbet Jelly particularly appealing is its versatility. Made with domestic fruit juice, this delightful creation can be enjoyed either as a jelly at room temperature or as a sherbet when frozen, allowing for two delicious ways to consume this seasonal delicacy. The packaging features vibrant colors and charming illustrations of Moomin enjoying summertime activities by the water, perfectly capturing the essence of summer fun.
Key Selling Details
The Moomin Sherbet Jelly will be exclusively sold at the following location:
- - Location: Nordic Pavilion, The Nordic Shop & Food Bar at the 2025 Osaka-Kansai Expo
- - Sales Period: From July 20 (Sunday) to October 13 (Monday)
As a limited-time, limited-quantity offering, customers are encouraged to check with the retail outlets regarding product availability.
The Moomin Sherbet Jelly comes in two delightful flavors:
- - Momo (Peach)
- - Natsumi (Summer Citrus) & Ponkans (Ponkan Orange)
Inspiration Behind the Product
Founded in 1926, Shaddy is on the verge of celebrating its centennial in 2026. To expand its fanbase and introduce innovative products, the company has sought to collaborate with Moomin, a character that has been cherished by audiences worldwide. With Moomin's 80th anniversary in 2025, Shaddy has strategically released a series of collaborative products starting April 23, tailored to appeal to various generations.
The Moomin character, hailing from Finland, has captured the hearts of many across the globe, including Japan. Generations have enjoyed Moomin through various adaptations, starting from the anime in the 1970s to the 1990s, making it a timeless entity that today entertains families across three generations.
The themes of friendship, love, and kindness that Moomin embodies resonate well with gift-giving culture. The artistry and narratives of the original stories not only amplify the charm of Moomin but also serve to attract new fans, thus reinforcing Shaddy's commitment to innovate and enhance gift-giving experiences.
About Shaddy Corporation
As a leading company in formal gifts, Shaddy Corporation has evolved into a notable omni-channel retailer with about 2,200 stores, including e-commerce platforms. With its comprehensive understanding of various life events, Shaddy has consistently offered a wide range of products suitable for celebrations and cultural traditions. By fostering a connection between gift givers and recipients, Shaddy endeavors to create smiles on both sides, paving the way for the next hundred years in the gifting industry.
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