An In-Depth Analysis of Fall 2025 Anime
As the Fall 2025 anime season unfolds, the critical analysis from the Anime Data Insight Lab is shedding light on the latest trends and fan engagement. In just eight weeks since their premiere, we observe the dynamics among 68 anime titles, revealing surprising results, notably the unexpected success of 'Luo Xiao Hei.'
Introduction to the Analysis
Since the onset of the Fall anime season, a comprehensive study has been conducted focusing on the
trend score (indicative of general awareness through Google searches) and
fan score (reflecting fan engagement via social media). This report particularly emphasizes the sustained appeal of these series over the initial weeks and analyzes which titles maintained their momentum and which fell behind. The aim is to ascertain whether the initial interest in these titles has persisted and to unveil the true capabilities of the anime in this season.
Initial Observations
The first three weeks of the Fall season highlighted major sequels such as 'My Hero Academia' and 'Kingdom,' which dominated the initial trend rankings, showcasing a stunning start approximately 4.3 times that of new series. The buzz generated by 'Nohara Hiroshi: Lunchtime's Guide' specifically during its third week proved impactful, significantly boosting its performance.
As we have reached the eighth week, questions arise: Has the initial excitement been maintained? Are new entries gaining traction?
Analytical Overview
Analyzing the Data
The range of data included all 68 anime titles, with 48 being new releases and 20 sequels.
Trend Score: Using Google search volume as a relative measure of awareness.
Fan Score: Evaluating engagement on social media platforms.
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Retention Rate on the eighth week: Calculated as a percentage based on the first-week trend score.
For instance, if a title starts with a trend score of 50 and maintains a score of 75 by week 8, its retention rate would be 150%.
Change in Rankings by Week 8
In week eight, the rankings revealed significant shifts. The top four entries continued to be dominated by sequels; however, noticeable disparities in their retention ratings emerged.
Notably, while 'My Hero Academia,' 'Kingdom,' and 'One Punch Man' showcased sustained or growing interest, other titles such as 'SPY×FAMILY' suffered dramatic declines. Conversely, new titles that initially ranked outside the top ten began showing remarkable improvement. For instance, after maintaining a 125% retention rate, 'Nohara Hiroshi: Lunchtime's Guide' secured 6th place, while 'Trusting My Allies in the Dungeon...' entered the ranking at 9th with 132% growth.
Fan Engagement Metrics
The rankings continued to reflect dramatic shifts within fan engagement as well. Some titles that were previously within the top ranks, like 'Wandance' and 'Gnosia,' disappeared from the top ten. It was, however, 'Luo Xiao Hei' that made significant strides by achieving a whopping 167% growth from its initial fan engagement to break into the top 5.
Retention Rate Insights: The Rise of Later-Scaling Works
Examining the retention rate rankings indicates a distinct narrative different from initial scores. 'Luo Xiao Hei' achieved an impressive 400% retention rate, showcasing exponential growth from a humble start. The title, which lacked a strong initial presence but found its stride over time, exemplifies the value of slower-building success that can result from a synergistic impact between various media.
The tale of 'SPY×FAMILY' presents an intriguing counterpoint. Despite its initial strong performance, the trend metrics dipped to 41%, but fan engagement remained robust at 125%. The distinction between general interest and core audience loyalty indicates a mature IP transitioning smoothly from a phenomenon to a stable entity.
Case Studies of Notable Titles
'Luo Xiao Hei': The Television Series and Film Synergy
The cinematic success that preceded 'Luo Xiao Hei' set the stage for an unprecedented turnaround. Initially falling short in the ratings, it gained renewed interest after the November release of its film, which significantly boosted awareness for the ongoing series. The burgeoning interest, characterized by a growing trend score, speaks to the efficacy of cross-media promotion and highlights how serialized storytelling can benefit from being integrated with film counterparts.
'SPY×FAMILY Season 3': Transitioning IPs
Having dominated initial rankings, 'SPY×FAMILY’ saw its trend score decline while its fan base remained loyal. Such divergence underscores the journey of established IPs navigating through phases of transient popularity versus sustained engagement.
Conclusion: The Importance of Sustained Interest
The deeper narrative revealed in this analysis highlights a shifting paradigm regarding anime evaluation norms—shifting away from simple initial metrics to a more nuanced perspective that considers ongoing fan interaction and engagement. The landscape of anime consumption is changing, as the available streaming options empower viewers to 'catch up' on shows they may initially miss, indicating the essential nature of season-long evaluations that incorporate trends and retention, especially for titles with supplementary media, such as films.
This report captures trends, emphasizes sustaining interest, and recognizes the necessity of examining both trend and fan metrics, asserting that within this evolving framework, the potential for what may seem like low starters to emerge as significant players remains exceedingly high.