Clarivate Unveils DRG Commercial Analytics 360 for Enhanced Strategies in Medtech Industry
Empowering Medtech Companies with Data: The Launch of DRG Commercial Analytics 360
In a groundbreaking move, Clarivate Plc, a prominent player in providing transformative intelligence globally, has introduced DRG Commercial Analytics 360. This advanced solution is geared towards equipping medtech companies with the insights they need to enhance their commercial strategies and execution processes. As the medtech industry becomes increasingly competitive and complex, companies are under pressure to develop precise, analytics-driven strategies that can yield better patient access and business outcomes.
Navigating a Complex Landscape
With the growing demand for detailed insights into customer activities and market dynamics, DRG Commercial Analytics 360 aims to provide substantial visibility into the U.S. healthcare provider landscape. This tool is particularly beneficial for commercial teams that are tasked with engaging key stakeholders and improving both patient access and overall business performance. The platform offers integrated provider intelligence alongside real-world data, fundamentally altering how companies can approach market strategy.
To illustrate the functionality of this tool, Juliane Ray, the Vice President of Product Management for Medtech within Life Sciences & Healthcare at Clarivate, stated, "DRG Commercial Analytics 360 was purpose-built to help medtech companies translate real-world data into smarter, more agile commercial strategies." This solution capitalizes on the combination of advanced data analysis and robust search capabilities to facilitate strategic planning and execution on the ground.
Key Features of DRG Commercial Analytics 360
1. Actionable Intelligence
The platform provides integrated data from healthcare providers, offering tailored insights into who is treating targeted patients, their affiliations, and where procedures occur in diverse care settings such as hospitals and ambulatory surgery centers.
2. Accurate Market Segmentation
By categorizing procedures accurately and eliminating code-level duplicates, DRG Commercial Analytics 360 ensures a reliable view of procedure volume across the U.S. market, making it easier for companies to focus their efforts where it matters most.
3. Comprehensive Market Visibility
The tool's modular claims and code groupings are aligned with precise market definitions, which aids in accurate market sizing. This helps in informed decision-making regarding resource allocation.
4. Expert-Led Insights
Leveraging the expertise of Clarivate's in-house data scientists, the platform applies tailored extrapolation methodologies to derive nuanced insights across various market segments, thereby enhancing strategic decision-making for clients.
Real-World Application
To highlight the platform's real-world impact, Theo McCormick, Senior Manager of Pricing Analytics at Bioventus, Inc., remarked on how understanding data has shifted their approach strategically. Instead of merely following competitors, they are now analyzing clinicians distinctly, which is enriching conversations with healthcare system leaders. This paradigm shift is crucial for companies looking to harness the full potential of available data.
Partners for Success
The Clarivate medtech team is dedicated to collaborating with medical device firms and distributors, ensuring that they can utilize DRG Commercial Analytics 360 to devise national strategies or optimize field sales planning effectively. Through these partnerships, the true value of the platform can be maximized.
For more information about this innovative solution, you can visit Clarivate’s official page and learn how DRG Commercial Analytics 360 can elevate your business strategies in the ever-evolving medtech landscape.
About Clarivate
Clarivate stands as a leader in providing transformative intelligence across various sectors, including academia, government, and healthcare. With a robust set of data, insights, and analytics solutions, they empower clients to make informed decisions that shape the future of their respective fields. Visit clarivate.com for further insights and resources available.
This launch of DRG Commercial Analytics 360 represents a pivotal moment for medtech companies aspiring to leverage data-driven insights for strategic advantage in a competitive market environment.
Topics Business Technology）
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