Bio-Oil® Launches Third Annual Labor of Love Campaign
As September approaches, a month synonymous with an increase in births, Bio-Oil® is excited to announce its third annual Labor of Love campaign. This initiative aims to honor the dedicated Labor and Delivery staff across the nation, such as obstetricians, nurses, doulas, and technicians, who support expecting mothers during childbirth.
Bio-Oil®, renowned as the leading brand recommended by dermatologists for stretch marks and scars, is deepening its commitment to these unsung heroes in the medical field. The campaign not only recognizes their selflessness and professionalism but seeks to elevate their stories by involving influential figures from reality television. This year’s partnerships include notable moms like Jennifer Affleck, Mayci Neeley, and Mikayla Matthews, who will share their personal experiences and journeys through motherhood across social media platforms.
Jennifer Affleck, an enthusiastic partner in this campaign, reflected on her gratitude: “As a mom of three, I know firsthand how incredible and important Labor and Delivery teams are—especially during September, when so many babies are born. I’m thrilled to partner with Bio-Oil® to honor these everyday heroes. Bio-Oil® Skincare Oil has been a staple in my skincare routine throughout my pregnancy and postpartum, helping to nourish my skin and improve the appearance of my stretch marks.” Her genuine love for the product resonates with many mothers who rely on Bio-Oil® in their parenting journey.
Continuing its tradition, Bio-Oil® will show appreciation for Labor and Delivery teams by distributing care packages filled with nursing essentials to some of the busiest hospitals across the country. This effort underscores the brand’s understanding that pregnancy and parenting demand a collective effort supported by these healthcare professionals’ unwavering dedication.
The campaign comes during a period of high demand in the delivery rooms, reinforcing the invaluable support these teams provide to mothers. Bio-Oil® recognizes the sacrifices and hard work of labor and delivery nurses, making this initiative not only timely but also profoundly meaningful.
For parents, the journey through pregnancy entails various physical changes, which Bio-Oil® products address. These skincare products are clinically proven to reduce the appearance of stretch marks, scars, and uneven skin tone, making them a trusted ally for many expecting and new mothers. The brand aims to make a broader statement about body positivity and acceptance, particularly as mothers navigate the changes that come with bringing a new life into the world.
As the campaign progresses throughout the month of September, Bio-Oil® invites everyone to participate in honoring Labor and Delivery professionals who contribute to the incredible experience of childbirth. Participants can share their personal stories with the hashtag #LaborOfLove, highlighting those who have made a difference in their labor experiences.
Stay updated with Bio-Oil® on their official website,
www.shopbiooil.com, and follow them on Instagram @biooilusa for more insights into the Labor of Love campaign.
This initiative by Bio-Oil® not only brings communities together but also sheds light on the importance of healthcare workers in shaping positive childbirth experiences. As September unfolds, the celebration of these extraordinary individuals continues, emphasizing the collective efforts and compassion that define Labor and Delivery teams across the country.