#Japan #Tokyo #Kiryu Kazuma #Yakuza Series #Mine Yoshitaka

Launching Exclusive Fragrances for Yakuza Fans

The beloved Yakuza series is set to expand its universe with the introduction of limited edition fragrances inspired by two of its main characters, Kazuma Kiryu and Yoshitaka Mine. Fit's Corporation, a Tokyo-based company, has collaborated with Sega to celebrate the release of the latest title in the series. Beginning April 4, 2026, these fragrances will be available for purchase at select Don Quijote stores and the official FITS you. STORE online shop.

A Tribute to Yakuza's Rich Legacy

Since its debut in 2005, the Yakuza series has enthralled fans around the globe, blending drama, adventure, and the vibrant atmosphere of its settings. With over 27.7 million copies sold, it continues to be a cornerstone of gaming culture. The new release, "Yakuza Kiwami 3 / Yakuza 3 Spin-off: Dark Ties" seeks to marry nostalgia with innovation, presenting a retelling of the classic "Yakuza 3" alongside a brand-new storyline.

Essence of Characters Captured in Fragrance

This latest fragrance line focuses on the intense and contrasting lives of the characters Kazuma Kiryu and Yoshitaka Mine. The packaging design and scent profiles offer fans a unique opportunity to connect with these iconic personalities. Each bottle features stunning graphics that embody the world of Yakuza, showcasing their destinies through striking visuals.

Kiryu’s Fragrance: A Reflection of Strength

The "Yakuza Kiwami 3 Kazuma Kiryu Eau de Toilette" captures the essence of Kiryu’s powerful yet graceful nature through its aquatic and musky notes. Characterized by a blend of aqua and lotus, along with soft undertones of musk, this scent reflects his strength and underlying kindness.

Mine’s Fragrance: A Duality of Calm and Chaos

In contrast, the "Yakuza 3 Spin-off Dark Ties Yoshitaka Mine Eau de Toilette" is an explosion of citrus and spice, drawing upon Mine’s cold, calculated exterior, while also touching on the madness lurking beneath. The spicy woody scents bring forth an exhilarating experience that stays true to his character.

Exclusive Giveaway: One-of-a-Kind Attire

To commemorate the launch of these limited fragrances, a special promotional campaign will be held alongside their release. Customers purchasing either fragrance at Don Quijote will have the chance to win an exclusive, one-of-a-kind "limited kariyushi"—a traditional Okinawan shirt—designed specifically for this campaign, representing Kiryu, Mine, and other characters from the series.

Contest Details

• - Eligibility: Purchase one of the featured fragrances to enter.
• - Prizes: A limited kariyushi designed for each character; only one piece per design exists.
• - Application Period: April 4, 2026 – June 1, 2026.
• - How to Apply: Submit your entry via the Don Quijote app, using your purchase receipt.

This campaign presents a rare opportunity for fans to not only possess a fragrance inspired by their favorite characters but also to own a unique piece of merchandise that celebrates the rich lore and storytelling of the Yakuza series.

The Yakuza Series: Bringing Stories to Life

"Yakuza Kiwami 3 / Yakuza 3 Spin-off: Dark Ties" offers players a vivid narrative where Kiryu, burdened by bonds and responsibilities, continues to fight for the people he loves. Simultaneously, players will explore Mine’s backstory, revealing how he transitioned from a corporate leader to his new life within the yakuza hierarchy.

Both fragrances serve as a fitting homage to the dramatic storylines of the Yakuza universe, inviting fans to immerse themselves in the depths of these characters' struggles and triumphs through scent.

The fragrances are priced at 4,400 yen each for a 45mL bottle and can be found at Don Quijote locations starting April 4, 2026. Discover the unique aromas that bring Kiryu and Mine to life, and celebrate the enduring legacy of the Yakuza series in a way that reflects its artistic and emotional depth.

Company Overview

Fit's Corporation, founded in 1990, specializes in importing and developing fragrances, cosmetics, and various merchandise. With a commitment to quality and creativity, they have successfully bridged the gap between high-quality products and unique cultural experiences.

For more information, visit Fit's Corporation or check out their official fragrance store at FITS you. STORE.