Muscle Deli Celebrates 8 Years with a 20% Off Campaign for All Customers

Muscle Deli's 8th Anniversary Celebration

In celebration of its 8th anniversary, Muscle Deli, operated by YOUR MEAL, kicked off a special 20% off campaign on May 25. This initiative is part of the company's ongoing commitment to thank all customers who have supported them over the years. The campaign runs until May 31 and applies to all products available on the platform.

20% Discount for All Users

As a gesture of appreciation, everyone can enjoy a 20% off coupon applicable for all items. This discount can be utilized for the first order of bento subscription services or single item purchases. Whether you are a long-time customer or trying Muscle Deli for the first time, this is a perfect opportunity to explore their offerings!

Campaign Details:

- Period: May 25 (Sun) - May 31 (Sat) until 23:59
- Eligible Products: All items, including the first order and individual items.
- Users opting for products at a 25% discount can additionally apply the 20% off.
- One-time usage per eligible customer.
- How to Use: Enter coupon code md820 at checkout.

For more information, visit the Muscle Deli 8th Anniversary Campaign Site.

New Addition: Pocotein Ice Cream Set

In conjunction with the anniversary campaign, Muscle Deli has introduced the Pocotein Ice Cream in their new protein ice cream set. This ice cream features high protein content, low sugar, and a 40% reduction in fat, perfect for health-conscious sweet-tooth enthusiasts. The set includes options to mix and match flavors from THE I's (4 varieties) and Pocotein (3 varieties).

Pricing for the Protein Ice Cream Set:

- Trial Price: 9-piece set for ¥3,685 (tax included: ¥3,980) + shipping
- Subscription Price: One box (9 pieces) for ¥3,780 (tax included) + shipping

Explore the Choose Your Protein Ice Cream Set here.

Introducing Pocotein Ice Cream

Pocotein stands out by being delicious despite its health-focused makeup – high in protein, low in sugar, and with 40% less fat compared to traditional ice cream. It’s an ideal dessert for those aiming to enjoy sweet flavors while watching their health.

- Flavors: 3 varieties - Vanilla, Cocoa, and Matcha (organic)
- Volume: 120ml

Features of THE I's Ice Cream

Positioned as the next generation of protein ice cream, THE I's boasts low calories, low carbs, low fat, and high protein. It's guilt-free and can be enjoyed any time of day.

- Flavors: 4 varieties - Chocolate, Banana, Strawberry, and Cassis
- Volume: 130ml

Corporate Site Revamp with a New Slogan

Along with the anniversary celebrations, YOUR MEAL has revamped its corporate site and introduced a new slogan: BUILD MEAL! CHANGE WORLD!. The company aims to redefine its purpose, vision, and mission to better support health and wellness through food.

Company Mission and Vision

Purpose: To color the lives of people and the planet.

Vision: A society filled with colorful and enriching experiences.

Mission: To nourish both body and soul, supporting happiness through nutritious food.

Daisuke Sudo, CEO, highlights their commitment to improving people's lives through food and shares an ambition to combine the energy of startups with the strength of large corporations to redefine the future of food.

About YOUR MEAL

Founded in November 2016, YOUR MEAL delivers nutrition-focused meals suitable for body makeovers and healthy diets. The company also offers Muscle Catering and customizable meal services alongside popular products like YOUR BREAD and EXIT COFFEE. In July 2023, the company was acquired by DM Mitsui Group, a leading domestic sugar manufacturer.