PrimeSource Brands Expands Outdoor Offerings with CityPost Acquisition

PrimeSource Brands, a significant player in the North American market for specialty-branded residential building products, has made headlines with its latest acquisition of CityPost, a company renowned for its innovative cable railing systems. This move is a cornerstone in PrimeSource's strategy to bolster its outdoor living product portfolio and underscores the firm's commitment to expanding its offerings in the home improvement sector.

A New Chapter in Outdoor Living

The acquisition was officially announced on December 17, 2024, and is a noteworthy development not only for PrimeSource Brands but also for CityPost, which has established itself as a leader in the cable railing market since its inception in 2018. Based in Spokane Valley, Washington, CityPost specializes in providing aesthetic and functional railing solutions aimed at enhancing outdoor spaces such as decks, patios, and lofts. The integration of CityPost into PrimeSource Brands is designed to create synergies with existing products like RailFX and Ultra-Tec, broadening the company's reach in outdoor living solutions.

Tom Koos, CEO of PrimeSource Brands, expressed his enthusiasm about the acquisition, stating, "We are thrilled to add CityPost to PrimeSource Brands’ portfolio. This innovative cable railing system complements our existing solutions and propels us closer to our ambition of leading the outdoor living category."

Strategic Growth and Acquisitions

PrimeSource's acquisition of CityPost marks the seventh strategic acquisition since the company partnered with Clearlake Capital Group, L.P. in December 2020. This partnership has proven to be fruitful, enabling PrimeSource Brands to expand aggressively through both organic growth and strategic acquisitions. Following this latest transaction, the leadership at Clearlake highlighted their commitment to finding unique opportunities in the residential building product space, emphasizing the effectiveness of their O.P.S.® playbook, which focuses on operational improvements and enhanced business models.

José E. Feliciano, Co-Founder and Managing Partner of Clearlake, remarked on the potential of the acquisition: "The acquisition of CityPost furthers our strategy to accelerate growth at PrimeSource Brands through both organic and acquisition initiatives. This type of growth is crucial as we move forward in a competitive market."

CityPost's Unique Offerings

CityPost, established with the goal of making residential renovations easier and more affordable, demonstrates a customer-centric approach. Its patented cable railing systems have been well-received for their visually appealing designs and simplicity, making them accessible to a wide range of consumers. By leveraging strategic partnerships with distributors and retailers, including online sales through its own platform, CityPost has effectively created a robust sales channel that complements its innovative product lines.

Michael Mosback, Co-Founder and CEO of CityPost, shared his excitement about joining PrimeSource Brands, stating, "CityPost is excited to join forces with PrimeSource, leveraging its extensive scale and reach to continue innovating in proprietary outdoor building products and components. This partnership is expected to enhance our ability to deliver value to our customers and drive growth for both companies."

Future Outlook

As PrimeSource Brands continues to grow and navigate the evolving landscape of the home improvement industry, its acquisition of CityPost serves as a vital move towards achieving its goal of market leadership in outdoor living products. The combination of CityPost's innovative solutions with PrimeSource’s extensive resources and customer reach is likely to yield exciting developments in the near future.

Investors, consumers, and industry stakeholders will be watching closely as this partnership unfolds, aware that the outdoor living segment of the home improvement market has substantial growth potential.

For more information on PrimeSource Brands, you can visit www.psbrands.com, and to check out CityPost’s product offerings, head over to www.citypost.com.