GreatValue Launches HERO
2025-08-14 03:48:19

GreatValue Launches HERO, a Regional DX Service in Yamaguchi Prefecture with Funding from Saikyo Innovation Fund

In a significant move to foster regional development, GreatValue Inc. has announced the launch of its innovative digital transformation service, HERO, in Ube City, Yamaguchi Prefecture. This initiative is made possible through funding from the Saikyo Innovation Fund, managed by PE & HR Corporation. The goal of HERO is to address various challenges faced by local communities and implement new services tailored to their needs.

Building Collaborative Models with Saikyo Bank


To enhance its mission, GreatValue has entered into a partnership with Saikyo Bank, leveraging the bank’s extensive regional network to connect with businesses and organizations. This collaboration aims to expand the opportunities for joint projects and trials that focus on community engagement and service implementation. The strategic alliance will enable a robust collaborative framework that resonates with local requirements, fostering a culture of innovation and resource sharing among stakeholders in the area.

What is HERO?


The HERO service is a versatile tool designed to respond flexibly to the unique needs of different regions. It incorporates various features aimed at revitalizing local economies and improving operational efficiencies. Some key functionalities and applications include:
  • - Introduction of Regional Currency and Points System: HERO supports the establishment of unique payment systems that stimulate local commerce and encourage residents to engage more actively in their community.
  • - Health and Engagement Initiatives through QR Raffles: Utilizing immersive strategies like QR code scavenger hunts, HERO promotes health and interaction among residents, encouraging a dynamic lifestyle while increasing community cohesiveness.
  • - Digital Coupons and Vouchers for Tourists: To attract visitors, HERO offers digital coupons and vouchers, making it easier for them to experience and engage with local services and attractions.
  • - Administrative Process Simplification: The platform streamlines administrative tasks such as cash disbursement and resident registration, significantly reducing the burden on local government offices.

Customization for Local Needs


What sets HERO apart is its adaptability. The service can be customized based on the specific needs of municipalities, tourist destinations, and shopping districts. As a result, it is progressively being integrated into various sectors, illustrated by its current deployment in select regions. This customization is crucial, as it allows HERO to truly reflect and respond to community dynamics and challenges.

Future Prospects


Leveraging this pilot project in Ube, GreatValue is actively pursuing discussions to replicate similar initiatives in other regions across Japan. The firm aims to broaden collaboration with financial institutions nationwide to accelerate the societal implementation of these services. GreatValue is also inviting financial organizations interested in partnering on such innovative projects to reach out.

Conclusion


With the launch of HERO, GreatValue is stepping into the future of local development. This cutting-edge DX service not only addresses pressing challenges within communities but also promises to enhance overall quality of life while incentivizing engagement and participation. As financial and civic cooperation deepens through this initiative, local communities can look forward to a sustainable and prosperous future.


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Topics Consumer Technology)

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