#Japan #LED Displays #Shibuya #The Signage #Cross-Media

The Signage Corporation Unveils New LED Displays in Kabukicho and Kichijoji

The Signage Corporation, headquartered in Shibuya, Tokyo, is broadening its scope in outdoor advertising and digital signage by launching operations of new LED displays in the bustling areas of Kabukicho Cinema City Plaza and in front of Kichijoji Station. This initiative marks the beginning of sophisticated cross-media advertising strategies, leveraging a network of over 30 large viewing screens nationwide.

Media Experience Redefined

With this new project, The Signage aims to create diverse advertising expressions that foster interactions between streets and people. Through collaborations with local governments, XR expressions, spatial performances, and event takeovers, the initiative focuses on delivering a unique media experience. Currently, a limited-time opening campaign is being held for the new Shinjuku Kabukicho Vision, set to officially commence in July 2025. Businesses can avail themselves of advertising space at a special introductory rate, which includes integrated promotional campaigns that utilize social media, influencers, and creative video content for the LED displays.

Highlighting The Signage Kabukicho Cinema City Vision

Situated in the heart of Shinjuku Kabukicho, an area frequented by international tourists and youth, the Kabukicho Cinema City Vision is designed to maximise visibility at night. As a new media spot that caters to social media trends, it captures the interest of passersby, marking its significance in the rapidly evolving landscape of advertising platforms.
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The Signage Kichijoji Vision

The Kichijoji Vision is strategically located directly in front of the Kichijoji Station rotary, establishing itself as a landmark media option suitable for localized promotional efforts. With its strong community ties, it enhances the visibility of nearby businesses and engages with the audience on a personal level.
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Comprehensive Nationwide Network and Cross-Media Solutions

In addition to managing their two flagship locations, The Signage also operates a comprehensive network featuring over 30 large viewing screens, including partnerships across various locations such as local governments, tourist areas, shopping districts, and transportation hubs. The organization is actively pursuing collaborations for cross-media promotions, combining digital out-of-home (DOOH) advertising with social media and online campaigns to maximize brand reach and engagement.

Specialized DOOH Creative Production Services

The Signage is committed to providing creative production services tailored for outdoor advertising. Leveraging the unique characteristics of street-level displays, their strategy emphasizes immediate visibility and social media buzz through innovative video concepts. The team is skilled in 3D and 2D visualizations, and collaborates closely from conceptualization through to production, delivery, and effectiveness measurement, thereby contributing to the growth of corporate brand value.

Range of Services Offered

• - Digital Signage: Management of self-owned large displays, installation and operational support for LED signage, planning and producing content for broadcasting, and sales of advertising space.
• - Advertising Solutions: Planning, management, and operation of outdoor ads (street displays, billboards, etc.), mass media advertisements across TV, radio, newspapers, magazines, and internet advertising, along with digital media advertising and social media campaign management.

Future Aspirations

Looking ahead, The Signage Corporation remains dedicated to creating enriching media experiences that highlight both spatial and urban allure, actively developing innovative LED-based creative projects along with multi-location promotional endeavors. They invite partnerships with agencies and media companies to work together in expanding the next-generation OOH advertising market.

Contact Information

For inquiries, please reach out to The Signage Corporation at:

• - Email: [email protected]
• - Website: The Signage

This initiative marks a significant step forward in the evolution of advertising in busy urban environments, promising an engaging experience for consumers and brands alike.