grounds SS26 Collection
2026-02-27 00:23:18

grounds Launches SS26 Collection: A Fusion of Japanese Horror and Fashion

grounds SS26 Collection



The popular footwear brand grounds, operated by FOOLS Inc. based in Shibuya, Tokyo, is set to unveil its latest SS26 collection starting February 28, 2026. Available for purchase at the official online store, direct retail locations, and various wholesale partners, this collection is poised to make waves in the fashion industry.

Concept and Inspiration



The SS26 collection delves deep into the essence of grounds' inspiration drawn from Japanese horror culture. It aims to craft a whimsical yet unsettling world, perfectly blending playfulness with a sense of eeriness. At the Paris Fashion Week held in October 2025, grounds showcased a look that harmonizes playful elements with unsettling aesthetics, capturing the audience's attention.

The collection features a disassembled take on classic tailoring mixed with materials treated to evoke a rusty, aged appearance, giving them a fresh new character. Oversized sunglasses reminiscent of insects, flowing sleeves inspired by traditional kimono attire, belts reconstructed from waste materials, and ties designed to mimic a writhing form are just a few elements that transform familiar objects into the bizarre and artistic.

Central to this dreamlike landscape are the shoes, which incorporate transparent soles and exaggerated shapes that invite wearers into this peculiar universe.

Notable Models in the SS26 Collection



LOOPIE NIGHT HIKE



Among the standout pieces is the LOOPIE, the brand's first-ever heeled model. It boasts a fully hollow outsole, embodying a sculptural beauty while offering a lightweight experience. Striking a balance between everyday usability and a flowing silhouette, it features a slightly pointed toe for a sleek, modern look. The LOOPIE NIGHT HIKE is crafted as if designed for exquisite adventures, glowing brighter than the night sky with its radiant sandals. The upper merges perfectly with the new outsole, secured by thick crisscrossed laces, with a heel height of 8cm.

CRYSTAL MEGA MOUTH



Another intriguing design, CRYSTAL MEGA MOUTH, combines an oversized outsole with a CRYSTAL-based foundation, creating a strong presence at the feet. Evolving from the SS25 BIG BOY into a high-top design, it features a collage structure layered with motifs from archived CPU materials, coupled with oil-finished shoelaces and thick leather cords for a dramatic texture.

Product Details



Here are some highlights from the collection:

  • - LOOPIE NIGHT HIKE
- Colors: Black, White, Light Denim
- Price: ¥57,200 (tax included)
- Sizes: 22cm - 26cm
- Release Date: April 25

  • - LOOPIE LADY
- Colors: Black, Brownie
- Price: ¥44,000 (tax included)
- Sizes: 22cm - 26cm
- Release Date: April 25

  • - CRYSTAL MEGA MOUTH
- Colors: Black, Cardboard Brown
- Price: ¥174,900 (tax included)
- Size: M (26cm - 27cm)
- Release Date: April 25

  • - CRYSTAL SURVIVOR
- Colors: Black Denim, Light Denim
- Price: ¥121,000 (tax included)
- Sizes: S (22cm - 25cm), M (26cm - 27cm), L (28cm - 30cm)
- Release Date: April 25

  • - JEWELRY MONSIEUR
- Price Ranges: ¥47,300 - ¥59,400 (tax included)
- Sizes: 22cm - 31cm
- Release Date: April 25

About grounds



The brand grounds embraces the concept of “LEAP GRAVITY,” aiming to change the relationship between humans and gravity (Earth) while also redefining the portrayal of humanity centered on the outsole's interaction with the ground. Since starting its showcases at Paris Fashion Week during SS25, it has established direct retail locations across Japan and partnerships with distributors in 22 countries and 145 retail outlets worldwide. Through cross-border e-commerce and visits from international customers, grounds continues to serve clients in over 100 countries, enriching their footwear choices with innovative designs.

Founded in March 2019, FOOLS Inc. is dedicated to progressing the fashion brand landscape by proposing new choices and redesigning the pathways of the fashion industry.


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Topics Consumer Products & Retail)

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