16 Handles' Sweet Expansion Amid Fro Yo Resurgence
16 Handles, the national frozen dessert brand, is experiencing a remarkable growth phase as it expands into new markets across the United States. Founded in 2008, 16 Handles began its journey in Manhattan and has cultivated a unique community-driven dessert experience that resonates with customers. This year, they are making headlines with new store openings and innovative flavor launches that are captivating dessert lovers.
The brand has recently opened several locations in states like Texas, Arizona, South Carolina, and Florida, aiming to add over
20 new units. For instance, in
Frisco, TX, and
Phoenix, AZ, the brand has inked multi-unit agreements to enhance its presence. Furthermore, multiple locations are set to open in South Carolina cities like Charleston and Columbia early next year.
16 Handles is also making impressive strides in Texas, where it launched a store in Houston and has plans for more units in areas like Richmond and Missouri City this winter. Not to mention, the expansion is also eyeing
Austin, where a new store is expected to open soon.
In Florida, the franchise is rapidly growing on both coasts, with new stores in
Jupiter and
West Palm Beach, and several planned for the bustling Miami Beach area. New York City remains a stronghold, with the brand looking to enhance its footprint in neighborhoods like Cobble Hill, Brooklyn, and Westchester County.
The CEO, Neil Hershman, commented on the brand's growth, emphasizing that the last two years have fueled significant demand, affecting both new and existing stores positively. Innovations such as unique flavor offerings, including the viral
French Fry Frozen Yogurt and
Squid Ink Black Matcha, alongside customer-friendly seating areas, have set a clear path forward for the franchise.
Hershman further elaborated on the brand's efforts to make franchise opportunities more accessible. With updated store designs, 16 Handles has managed to reduce the initial buildout costs by nearly
$30,000, positioning itself favorably in a competitive market. This includes enhancements in store layouts and the introduction of custom furniture that's straightforward for franchisees to assemble, maximizing efficiency and brand uniqueness.
16 Handles distinguishes itself with an innovative menu that features not only diverse soft serve flavors but also a plethora of toppings and frozen novelty options. They constantly push the boundaries with seasonal flavors like
Butter Beer and
Dune Spice, maintaining customer interest while offering classic favorites like
Classic Vanilla and
Original Tart.
As consumers increasingly lean towards healthier dessert options, the brand's commitment to providing a unique customer experience has made it a go-to destination for those seeking quality frozen treats. To delve deeper into the fantastic offerings and franchise opportunities available at 16 Handles, you can visit their official website:
16handles.com.
Overall, 16 Handles exemplifies the culmination of community engagement and innovative dessert options that are sure to resonate with a broad audience, signifying a bright future for the brand as it continues to rise in the competitive dessert market.