Exciting Expansion for Crunch Fitness in Connecticut
Fitness Holdings North America is making major strides in Connecticut’s fitness scene by unveiling plans for two new Crunch Fitness locations. Following the previously announced club in Torrington, a second location will open in Southington, both set to debut in the summer of 2026. This exciting addition will not only increase the presence of Crunch Fitness in the state but also cater to the growing demand for accessible and vibrant fitness opportunities.
A Look at the New Locations
The Southington Crunch club will boast an expansive 25,000 square feet, marking a significant investment in community health and wellness. Together with the existing location in Norwalk and the new club in Torrington, Fitness Holdings North America will bring its total in Connecticut to three. This expansion aligns with the organization’s strategy to enhance accessibility to high-quality fitness experiences across the state.
Mark Federico, CEO of Fitness Holdings North America, stated, “Our Connecticut growth is accelerating because communities here are asking for more accessible, high-quality fitness—and we’re answering.” With plans for nine additional locations already in development across the state, this is just the beginning for Crunch Fitness in Connecticut.
Crunch's Signature Experience
The new locations will embody the brand’s commitment to “serious fitness meets fun.” The Crunch Fitness model is known for its unique approach to workouts, and the Southington club will enhance this experience with the latest 3.0 design—a layout tailored to facilitate dynamic workouts. Members will have access to various dedicated training zones and premium amenities suited for individuals ranging from fitness newbies to seasoned athletes.
One major highlight includes specialized training areas designed for group sessions and individual training, accommodating diverse fitness preferences. Key features of the new facilities will include:
- - A variety of state-of-the-art cardio and strength machines
- - Designated spaces for functional training and high-performance workouts
- - Olympic lifting platforms and advanced cardio options
- - The HIITZone™, a small group training environment promoting effective high-intensity workouts
- - Recovery lounges featuring HydroMassage® for relaxation post-exercise
- - A diverse schedule of group fitness classes to engage different interests
As construction progresses, the club will soon announce milestones, the opportunity for founding memberships, and VIP preview events, generating excitement within the community.
About Fitness Holdings North America
Fitness Holdings North America is among the largest franchise groups for Crunch Fitness in the United States, operating in ten states, including Maine, New York, and now Connecticut. The organization remains dedicated to providing high-energy fitness experiences that are accessible to all, enhancing wellness in communities and meeting the rising demand for fitness solutions. With an aggressive expansion plan in place, Crunch Fitness continues to redefine the fitness landscape in Connecticut and beyond.
The anticipation for the summer of 2026 is palpable as Fitness Holdings North America gears up to serve new members with vibrant fitness environments that foster healthy lifestyles and community engagement. Stay tuned for updates on the construction progress and membership offerings as Crunch Fitness expands its footprint in Connecticut’s thriving fitness market.