Elisa Richardson and Chip Singh Join EightState Studios as Executives

Building a New Era at EightState Studios

EightState Studios is making headlines with its latest executive appointments, welcoming Elisa Richardson as the Chief Communications Officer and Chip Singh as the Executive Creative Director. These two dynamic leaders come with a wealth of experience, having previously contributed to the remarkable growth of PrizePicks, a company that has become a powerhouse in the sports industry.

The Vision of Adam Wexler

Adam Wexler, the founder of EightState Studios and former head of PrizePicks, believes that the key to establishing a successful venture lies in assembling talented individuals who have a shared vision. Both Richardson and Singh played crucial roles in PrizePicks' ascent to success, which reached its peak with a multibillion-dollar acquisition by Allwyn. Wexler remarked, "When I started building EightState Studios, there were two calls I knew I had to make. Elisa and Chip were both instrumental in turning PrizePicks into the brand it became. I couldn't imagine this next chapter without them."

Elisa Richardson: A Communications Virtuoso

Richardson comes to EightState Studios with over 15 years of experience in navigating the complex landscape of communications for high-profile brands. She adeptly led media relations at PrizePicks during a crucial growth phase and successfully pivoted the company's messaging amid regulatory changes. Her impressive résumé includes stints at the Brunswick Group, where she managed communications for notable clients such as Facebook and Airbnb. Additionally, her time at VSCO and BetMGM has further strengthened her prowess in brand storytelling and reputation management. As CCO, Richardson will spearhead communication strategies and brand development for EightState Studios, aiming to shape the narrative that connects the company with its audience.

Chip Singh: A Creative Force

With nearly two decades of experience, Chip Singh has scarved out his niche at the junction of sports, culture, and entertainment. He played an integral part in establishing PrizePicks as a leading brand, developing impactful campaigns and rebranding strategies that resonated with customers. His creative vision was showcased in the launch of PrizePicks’ first platform, "Run Your Game," which leveraged sports culture to engage audiences. Singh’s portfolio includes collaborations with brands like American Express and FanDuel, demonstrating his talent for executing large-scale marketing initiatives. In his new role as Executive Creative Director, Singh will oversee the creative direction across all projects at EightState Studios, including their inaugural series, The Spell Off LIVE!.

The Spell Off LIVE!

Highlighting the dynamic collaboration of Richardson and Singh, The Spell Off LIVE! has emerged as an exciting project under EightState Studios. This celebrity-led spelling competition, hosted by DC Young Fly, aims to reimagine spelling as a captivating spectator sport. The show features notable figures from various fields, including music and sports, promising to engage audiences across platforms like YouTube and TikTok LIVE. New episodes are set to stream live every Tuesday and Wednesday, capitalizing on the growing intersection of entertainment and digital interaction.

Looking Ahead

The strategic moves made by Adam Wexler at EightState Studios are indicative of a broader trend within the entertainment industry, where cross-disciplinary collaboration is picking up speed. With Richardson and Singh at the helm, the venture studio is poised to create compelling content that resonates with diverse audiences. As they embark on this new journey, the excitement around EightState Studios continues to grow, positioning itself as a trailblazer in the evolving landscape of entertainment and digital media.

With the foundation of talent and innovation in place, one can only anticipate the creative endeavors EightState Studios will bring forth under the leadership of its new executive team.