New Bakery Wonders from FamilyMart
On October 7, 2025,
FamilyMart is set to launch an exciting new TV commercial featuring the talented duo Gōtarō Yoshida and Rikako Yagi. This commercial, aptly titled 'Delicious Bread is Here', highlights the unique concept behind their latest bakery product line: ‘Omote mo Ura mo Oishii Pan’ or ‘Delicious Bread Inside and Out.’ With a fresh twist, these products include a Danish melon bread topped with a rich buttery layer, a cheesecake danish, and a delightful apple pie tart, all reinvented with a
quiche-amandine (クイニーアマン) flair.
Unique Treats to Savor
Amidst the bustling backdrop of Japan's convenience store culture, FamilyMart continues to innovate with its
Famimaru Bakery. The new products feature:
- - Danish Melon Bread x Quiche Amandine priced at ¥172,
- - Cheesecake Danish x Quiche Amandine for ¥184,
- - Apple Pie Tart x Quiche Amandine at ¥184.
These delicacies will be available at approximately 16,300 FamilyMart stores nationwide (noting variations in Okinawa). Each item brings a unique taste, merging traditional elements with modern bakery cuisine that promises to delight the palate.
Behind the Scenes of the New CM
The commercial captures the enchanting moment when Yoshida and Yagi learn to enjoy the delightful contrast of flavors that each new product offers. As Yagi savors the fluffy melon pan, Yoshida is depicted enjoying the flaky quiche amandine, eliciting laughs with his puns. The fun interactions between the two bring a charm that viewers will find appealing. Indeed, Yagi’s reactions to Yoshida's playful wordplay add a layer of comedic delight to the experience.
A Comedic Twist
During filming, Yoshida dressed in stylish French-inspired attire, amused everyone on set. His knack for humor shone when he effortlessly delivered a pun involving the
quiche amandine, playfully emphasizing the pronunciation which left Yagi chuckling in disbelief. This light-hearted atmosphere perfectly mirrors the charmingly whimsical theme of the new bakery offerings.
Celebrating French Culture
In an exclusive interview, both stars shared their memorable experiences related to France, a nod to the quiche amandine’s European heritage. Yoshida recounted a fond storytelling about staying at a 400-year-old apartment while working abroad. In contrast, Yagi’s best memories were tied to her visit during Fashion Week where she marveled at Paris's pristine beauty and delectable bread.
The Hidden Depths of Characters
When asked about the less-known sides of themselves, both actors opened up about their meticulous natures that contradict their public personas. Yoshida revealed how he can't sleep if items in his living room are not aligned perfectly, while Yagi shared her own quirks regarding cleanliness and organization during hotel stays.
This is Where the Fun Begins
Behind the light-hearted integrity of the new campaign lies the commitment of FamilyMart to engage with their customers meaningfully. They believe that every bread slice carries a piece of joy meant to be shared, bringing people together through delicious culinary experiences.
Upcoming Promotions
Alongside the launch, FamilyMart will hold a special promotion where customers can receive a ¥20 discount coupon for their next bakery purchase every time they buy one of the new products, enhancing the incentive to indulge in these delightful treats.
Stay tuned for more delightful moments as these bakery items debut with Yoshida and Yagi at the helm! Don’t forget to check out the full commercial premiere online and enjoy the humor, charm, and, of course, deliciousness these unique breads promise!