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The nimaru Awards 2025: A Celebration of Agricultural Excellence

On November 28, 2025, kikitori, a leading provider specializing in agricultural distribution SaaS known as nimaru, hosted the nimaru Awards 2025 at Bellesalle Kudanshita in Tokyo. This prestigious event aimed to recognize and share the success stories of businesses that have successfully implemented nimaru, offering inspiration and insights to both current users and potential adopters of the platform.

Purpose of the Event

With a mission to bring smiles to people around the world through agriculture and technology, kikitori launched nimaru in 2019. The platform has gained traction, now serving over 150 agricultural associations and wholesalers across Japan. The Awards ceremony was designed to promote digital transformation (DX) by sharing practical cases and knowledge among participants, fostering collaboration among businesses, and addressing challenges faced by Japan's agricultural distribution sector. Ultimately, the event served as a catalyst for industry-wide DX efforts, bringing stakeholders together to contribute to solutions within Japan's primary industries.

Award Categories and Recognition

The nimaru Awards 2025 recognized six exceptional categories for businesses demonstrating significant achievements through the use of nimaru. The categories included:

• - nimaru DX Award: Implementation Department
• - nimaru DX Award: Promotion Department
• - nimaru DX Award: Ripple Creation Department
• - nimaru DX Award: Organizational Transformation Department
• - nimaru DX Award: Collaborative Innovation Department
• - nimaru DX Grand Prize

Award winners were lauded for their innovative applications of nimaru, showcasing how the platform transformed their operations and led to noticeable successes.

Engaging Talk Sessions

In addition to the awards, the event featured several insightful talk sessions aimed at providing valuable information to attendees. The keynote speech titled "The Future Vision of nimaru," delivered by Kikitori’s CEO, Seiki Uemura, emphasized the importance of data utilization in a world experiencing rapid digital transformation. Uemura outlined how nimaru is poised to support these strategic initiatives, and shared details about upcoming features set to launch in the next year, including initiatives for the horticulture sector, automated data aggregation via tablets, digitalization in the field using QR codes, and enhancements in the product purchasing domain.

Participants' Feedback

Feedback from attendees highlighted the event's value:

• - "Hearing about initiatives from other prefectures and participating in the talk sessions provided me with useful references for future initiatives." (Prefectural Organization, Sales Department)
• - "The content was enlightening and will aid in moving forward; the diversity in usage of nimaru was particularly interesting." (Prefectural Organization, Horticulture Promotion Department)
• - "I gained invaluable insights into concrete use cases and awareness for forthcoming implementations, which will greatly assist our endeavors." (Prefectural Organization, Horticulture Department)
• - "The information from experienced participants was very helpful. The case from JA Fukuoka Ooshima was particularly impressive and provided hope for practical utilization in our agricultural cooperative." (Associative Organization, Base Responsible Officer)

Future Developments

Kikitori remains committed to organizing more events that bolster customer success while continuing to develop innovative products and services.

About nimaru

nimaru is a cloud-based platform designed to digitize and streamline traditionally analog processes such as handwritten slips, faxes, and phone calls within agricultural distribution. By allowing operations to be managed on smartphones and tablets, nimaru enables seamless data integration among all stakeholders, thus contributing to the digital transformation of the agricultural supply chain since its launch.

Company Overview

Kikitori, located in Minato, Tokyo, strives to update the legacy agricultural distribution industry by developing nimaru and harnessing the insights and networks gained by its founder Seiki Uemura from past experiences in running a produce retail store.

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