Triple Whale Launches Moby: A Revolutionary AI System for Business Intelligence

Triple Whale Launches Moby: A Revolutionary AI System for Business Intelligence



In an exciting announcement, Triple Whale, a renowned agent-powered intelligence platform tailored for brands of all sizes, has unveiled its most advanced system yet - Moby. This innovative platform stands out as the world's first agentic system designed specifically to transform business insights into tangible income. Moby is now available for free trials, allowing brands to experience its powerful capabilities firsthand.

A key feature of Moby is its integration with Moby Chat, akin to popular conversational agents like ChatGPT, but with a significant twist: it possesses real-time insights across an entire business framework. Moby goes beyond mere data reporting by utilizing proactive AI agents, known as Moby Agents, which autonomously analyze intricate datasets and provide step-by-step guidance to enhance expenditure, improve operational efficiency, and maximize performance outcomes.

Harnessing the Power of Data



What makes Moby extraordinary is its backing by a staggering $55 billion in eCommerce transaction data compiled from over 40,000 brands that utilize Triple Whale. This data-driven approach signifies a new era for marketing, eCommerce, and analytics teams — where AI not only interprets data but actively prescribes actionable strategies. The use cases for Moby span a comprehensive range including:
  • - Acquisition strategies
  • - Creative optimization
  • - Spend allocation
  • - Funnel management
  • - Retention workflows
  • - Inventory oversight
  • - Overall business operations planning

AJ Orbach, co-founder and CEO of Triple Whale, emphasized the significance of this launch, declaring, “Today's introduction cements Triple Whale's position at the forefront of AI-powered growth. We have developed the most advanced agentic system globally, integrating over a thousand tools to function as an additional asset within any business.”

Moby presents an innovative approach to inquiries within a business context, where asking a question yields more than just an answer — it offers recommendations for the next strategic move. This capability enables companies to achieve their most significant sales milestones while entirely bypassing manual analysis and cumbersome reporting processes. Moby Agents effectively act as new team members, empowering businesses with enhanced intelligence and insights.

Breakthrough Results from Beta Testing



Prior to its public launch, Moby underwent rigorous testing through a beta phase which began in early April 2025. Participants in the beta program reported transformative operational and financial results. For instance, an apparel brand that implemented the recommendations from a Moby Agent exceeded its previous highest sales record by an astonishing $200,000.

At Underoutfit, a women's intimates brand, Moby Agents assisted in successfully filling five crucial roles within their marketing team. Co-Founder and CXO Felix Leshno noted, “We were considering hiring additional analysts when we began testing Moby Agents. After witnessing their capabilities, I was convinced that we no longer needed those hires. It’s truly astounding.” Such insights result in an enhancement of team productivity, liberating them from labor-intensive manual tasks to focus on initiatives that genuinely drive growth.

Notable Achievements from Beta Participants



The success stories from the beta testers highlight Moby's impressive impact:
  • - LSKD achieved a remarkable prevention of $100K in fraud alongside a 40% increase in Return on Ad Spend (ROAS).
  • - Whitelabeled Media significantly decreased their weekly reporting time by up to 78%.
  • - Porter Media reported saving over 20 hours a week while increasing their strategic bandwidth by 16%.

In celebration of its public release, Triple Whale is granting free access to the Moby platform, including the Moby Chat and Moby Agents. Interested businesses can begin their journey by visiting triplewhale.com and start engaging with their data.

Triple Whale's Commitment to Growth



Triple Whale was founded with a definitive mission: to equip every business with the intelligence necessary for faster and more efficient growth. The integration of AI has been pivotal in achieving this goal — not as a mere feature but as a foundational element of their platform. From its inception as a comprehensive data source with advanced attribution and measurement techniques, Triple Whale has evolved into a fully AI-native intelligence platform that provides its users with clear, actionable insights.

About Triple Whale



As an agent-powered intelligence platform, Triple Whale enhances decision-making agility across brands. It leverages AI agents that reside on a fully-managed data repository, employing proprietary identity resolution technology and tools for acquisition, conversion, retention, and operational efficiency. Trusted by over 40,000 innovative brands, including notable companies like OUAI, Pressed Juicery, and True Classic, Triple Whale is dedicated to enabling organizations to scale confidently in the digital landscape. To learn more, visit triplewhale.com.

Topics Business Technology)

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