Aligned Marketplace Secures Additional Funding to Enhance Primary Care Access for Employers Nationwide

Aligned Marketplace Expands Operations with New Funding



Aligned Marketplace, a national advanced primary care marketplace tailored for self-insured employers, recently announced a significant milestone in its growth trajectory. Following a successful funding round, the company has accumulated a total of $11 million in seed funding to reinforce its initiative in providing high-quality and accessible primary care services across the United States.

The latest funding round saw $3 million added by existing investors, including prominent venture firms like A and Maverick Ventures. This move underscores the increasing demand for Advanced Primary Care (APC), which presents a compelling solution for employers seeking innovative ways to manage healthcare costs while enhancing employee health and satisfaction.

In 2024, Aligned Marketplace attracted a roster of Fortune 500 customers while further developing its partnership with 7-Eleven. This collaboration aims to extend nationwide access to its network of APC providers, allowing 7-Eleven employees to benefit from a comprehensive range of healthcare services. During the upcoming 2025 Conference Board Health Conference, the company will present this promising partnership, emphasizing the advantages of APC for both employees and employers.

At its core, the concept of Advanced Primary Care shifts the traditional healthcare narrative. Unlike conventional fee-for-service models, which often incentivize higher volume over quality, APC embraces value-based payment models that align provider incentives with health outcomes. This approach emphasizes preventative care, early intervention, and effective management of chronic conditions, all designed to improve patient experiences and reduce overall healthcare expenses.

As healthcare costs are projected to rise by 7.7% in 2025, employers are increasingly drawn to these novel solutions. By integrating APC into their healthcare benefits, organizations can expect not only enhanced care quality but also an estimated 15% reduction in total medical costs. CEO Patrick Nelli articulated this sentiment, noting that as businesses grapple with soaring healthcare costs, many are compelled to seek out value-based solutions that prioritize the health of their workforce.

The dedicated efforts of Aligned Marketplace have led to a remarkable expansion over the past year. The marketplace now boasts access across all 50 states, with 3,000 clinics situated within a reasonable distance of over 80% of the U.S. population. Contracts with leading APC providers—including CirrusMD and Galileo—have reinforced the company’s ecosystem, ensuring accessible and comprehensive healthcare solutions for its members.

Innovative tools such as Population Health Analytics and Personal Health Assistants have been integrated into the platform, aimed at engaging members and managing the challenges associated with high-risk populations, ultimately contributing to a reduction in healthcare costs.

Dr. Scott Conard, Physician Advisor to 7-Eleven, shared insights on the importance of this collaboration, stating, "With access to a robust network of advanced primary care providers, we’re simplifying the process for our team to obtain necessary healthcare, when they need it."

The response from investors further validates the strategic importance of Aligned Marketplace's mission. Ambar Bhattacharyya of Maverick Ventures expressed optimism regarding APC’s role in shaping a healthier workforce, recognizing the company's commitment to innovative healthcare solutions. Similarly, Gautam Gupta from A
highlighted the potential for Aligned Marketplace to effectively enhance member outcomes while driving down employer healthcare costs.

Founded in 2023 by seasoned healthcare veterans, Aligned Marketplace is poised as a pioneering force in the primary care sector. Its mission—to help individuals access high-quality primary care at reduced costs—aligns perfectly with the evolving needs of today’s workforce. For more information on their services, visit alignedmarketplace.com.

As Aligned Marketplace continues to expand its partnerships and enhance its offerings, it stands at the forefront of a healthcare revolution, aiming to make advanced primary care accessible and affordable for employees across the United States.

Topics Health)

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