#Japan #Tokyo #NTT DOCOMO #Sutopuri #Lemino

NTT DoCoMo Enters Partnership With Sutopuri for Their 10th Anniversary

On July 19, 2026, Japan witnessed a landmark moment as NTT DoCoMo officially became the partner for the 10th anniversary of the popular idol group Sutopuri. This collaboration marks a significant milestone for both the company and the group, which has entertained fans over the past decade with their innovative blend of music and digital content.

In celebration of this exciting partnership, a large-scale campaign was launched that includes a variety of special initiatives. Fans can participate in the campaign geared towards commemorating a decade of Sutopuri's achievements alongside their loyal listeners. The initiative is primarily presented through DoCoMo's streaming service, Lemino®, and is set to unfold throughout the year, showcasing the evolving journey of Sutopuri.

Special Initiatives to Celebrate the 10th Anniversary

The announcement on July 19 detailed several special initiatives designed to engage fans. This includes exciting opportunities to win tickets to Sutopuri's commemorative arena tour titled ‘Strawberry Memory Vol.10th Anniversary ~Sutopuri ARENA TOUR~’, alongside signed merchandise from the members themselves.

Campaign Details

• - Period: July 19, 2026, 22:00 to July 27, 2026, 23:59
• - Prizes:

1. Tickets for the Strawberry Memory Vol.10th Anniversary in Tokyo
- Dates:
- August 18, 2026: National Yoyogi Stadium (Tokyo) - 16:30 doors / 17:30 show
- August 19, 2026: National Yoyogi Stadium (Tokyo) - 16:30 doors / 17:30 show
- Total of 5 pairs for each show, totaling 10 attendees.
2. Member-autographed merchandise, with 10 lucky winners.

Eligibility: Participants must be contracted under ‘DoCoMo MAX’ or ‘DoCoMo Poikatsu MAX’ by July 28, 2026, and must register on the STPR campaign website during the campaign period.

Additionally, some lucky Lemino premium members will have the chance to win coupons for the STPR ONLINE STORE, with rewards up to ¥25,000 also available, promoting more ways to enjoy commemorative goods. This also includes a host of other prizes catering to a wide audience.

Lemino Premium Member Coupon Campaign

• - Duration: July 19, 2026, 22:00 – July 31, 2026, 23:59
• - Prizes:

1. ¥25,000 coupon for 100 winners
2. ¥10,000 coupon for 200 winners
3. ¥5,000 coupon for 400 winners
4. ¥500 coupon for 2,000 winners

• - Total prizes for 2,700 lucky participants.

To participate in this exclusive opportunity, members must remain subscribed to Lemino Premium up until August 31, 2026, during which they must enter on the designated campaign website as well.

Exclusive Design For dポイント Club & d払い Apps

As part of their unique offerings, starting August 5, 2026, exclusive designs related to Sutopuri’s 10th anniversary will be available on the dポイント Club and d払い apps, featuring limited-edition wallpapers for fans.

About Sutopuri

Emerging in 2016, Sutopuri has become a formidable presence in the 2.5D idol genre. Comprised of talented creators led by the charismatic leader “Nanamori,” they have built a loyal fanbase through their engaging YouTube content, with over 11.4 billion views and 4.49 million subscribers as of mid-2026. Prior tours have brought in staggering audiences, with notable appearances on major national platforms, like the 74th NHK Kōhaku Uta Gassen.

Conclusion

The partnership between NTT DoCoMo and Sutopuri is not just an event but a milestone that showcases the dynamic nature of entertainment partnerships today. As both entities prepare to celebrate this special anniversary, fans can look forward to an exciting year ahead filled with unique experiences, offering a blend of nostalgia and the anticipation of what’s to come in the next chapter of Sutopuri’s remarkable journey.

For more details and participation in the ongoing campaigns, visit the STPR campaign website.