#United States #Las Vegas #SHOT Show #ApexVision #Guide outdoor

Guide Outdoor Shines at SHOT Show 2026

The SHOT Show, one of the largest shooting and hunting exhibitions in North America, recently took place in Las Vegas, attracting enthusiastic hunters, shooters, and industry professionals from the United States, Canada, and Europe. The event served as a hub for sourcing and procurement discussions, and Guide Outdoor's booth was undeniably one of the highlights of the show.

The company drew considerable attention with its impressive display of thermal devices and its cutting-edge ApexVision imaging technology. Gun shops and distributors flocked to explore Guide Outdoor's latest innovations, which included a range of new products designed to meet the diverse needs of outdoor enthusiasts.

Among the standout items was the TU1260MS, a remarkable 1280 mega-pixel thermal optic equipped with a laser rangefinder and app connectivity, aimed to simplify the hunting experience. One avid hunter expressed his satisfaction: "Each time we hunt, we typically carry multiple devices. Having everything integrated into one scope is a significant advantage. The automatic video recording feature allows for instant sharing of memorable moments."

Another highlight was the TU 3.0 model, which operates via a touchscreen interface. Visitors were thrilled with this innovative approach, stating that it provided a new experience compared to traditional eyepiece designs. The clarity of the display and the intuitive operation left a strong impression, with many eager to test it in the field.

ApexVision technology was not just a buzzword; attendees were genuinely impressed by how it enhances image quality, improves decision-making, and boosts situational awareness in challenging environments. This technological leap offers hunters and outdoor professionals practical benefits that could be transformative in the field.

“I make it a point to attend this show every year,” commented a distributor from Switzerland. “It provides invaluable insights into market trends and customer preferences. I had heard great things about Guide’s latest innovations, and experiencing the level of detail up close was very impressive. This technology could prove to be a wise investment for us."

Furthermore, Guide Outdoor announced the development of their Orion C thermal clip-on, which signifies a fundamental shift in design philosophy compared to existing products on the market. The anticipation surrounding this innovation suggests it could redefine standards in the industry.

Looking ahead, Guide Outdoor is set to exhibit at IWA OutdoorClassics in Germany from February 26 to March 1. The company looks forward to connecting with attendees at Hall 4A-511, eager to showcase their advancements and gather feedback from international markets.

For more information about Guide Outdoor’s cutting-edge products, visit www.guideoutdoor.com.