Avocados From Peru Becomes Official Partner of Detroit Tigers for 2025 Season

Avocados From Peru Joins Forces with Detroit Tigers for 2025 Season



The excitement is palpable as Avocados From Peru (AFP), the renowned brand of the Peruvian Avocado Commission, partners with the Detroit Tigers for the 2025 season. This collaboration marks a vibrant union between sports, health consciousness, and community commitment, transforming Comerica Park into a hub for fans and families alike.

Embracing Healthy Living


This partnership is more than just a branding opportunity; it's a movement towards promoting healthy living among Tigers fans. Kicking off on June 6, the campaign features the “Ultimate Sweepstakes of the Baseball Season”, offering fans a chance to win fabulous prizes including a brand new 2025 Chevrolet Silverado 1500 truck, an exclusive VIP Tigers experience, or a $2,000 Meijer gift card. Participants can enter this sweepstakes through tigers.com/avotigers and by following @avosfromperu on Instagram, making it easy for everyone to join in on the fun.

A Flavorful Ballpark Experience


Throughout the 2025 season, fans at Comerica Park will indulge in avocado-inspired food options at various concession stands. Highlights include the AVO-Tiger-Dog, fresh guacamole, and an array of toppings that celebrate avocados in all their glory. The stadium will be adorned with vibrant branding across LED displays, IPTV screens, and even a Chevrolet vehicle featured prominently at both the ballpark and various Meijer events.

Giving Back to the Community


Central to AFP’s mission is a commitment to community support. In collaboration with Meijer, AFP will generously donate thousands of fresh avocados to the Gleaners Community Food Bank. This donation will not only help alleviate food insecurity in the Southeast Michigan area but will also be celebrated with a community event featuring a lively guacamole competition.

Community Engagement Initiatives


“This partnership represents a substantial commitment to nourishing our communities while encouraging people to embrace healthy eating habits,” stated Xavier Equihua, President and CEO of the Peruvian Avocado Commission. Furthermore, events such as the Best Guac-Star Competition will allow local chefs to showcase their guacamole skills in a cook-off, with AFP leadership participating in the ceremonial first pitch – underscoring the fun and community spirit of the partnership.

The Rally Cats, the promotional team for the Tigers, will also engage with fans at select Meijer events, creating memorable experiences filled with cheer and encouragement. Digital promotions, engaging content, and exciting giveaways designed to enhance fan experiences will unfold across various Tigers platforms as well.

A Celebration of Community and Health


“We are thrilled to partner with Avocados from Peru and the Detroit Tigers to offer an engaging experience for fans,” said Jenn Martin, VP - Fresh at Meijer. “Our food banks greatly value fresh produce, and we are especially grateful for the opportunity to provide Gleaners Community Food Bank with avocados, supporting those facing food insecurity in our community.”

As the Tigers take to the field in their 2025 season, fans can look forward to a host of activities that not only celebrate baseball but also the wholesome goodness of avocados, fostering a sense of community, health, and excitement. The winner of the significant sweepstakes will be announced at the Tigers’ last regular-season home game on September 21, making it a memorable conclusion to a season filled with camaraderie and good health.

Topics Consumer Products & Retail)

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