#United States #Franklin #Hardee's #Thomas Rhett #Year of Goodness

In Celebration of Community: Hardee's and Thomas Rhett Join Forces

In an exciting development for fast food lovers and music fans alike, Hardee's® Restaurants is ushering in a remarkable partnership with multiplatinum country artist Thomas Rhett. This collaboration, titled the 'Year of Goodness,' is set to roll out with a series of heartwarming initiatives aimed at enhancing community spirit and spreading kindness throughout the year.

A Culinary Mission with Heart

Known for its commitment to quality, Hardee's has long been celebrated for its scratch-made menu, which includes favorites like Made from Scratch™ Biscuits and Hand-Breaded Chicken Tenders™. This yearlong partnership embodies the brand's philosophy of giving back, and aims to highlight the values that both Hardee's and Thomas Rhett cherish, such as community support, family, and the spirit of football.

"We're incredibly excited to partner with Thomas Rhett, as we work together to celebrate goodness in all the places we call home," shared Hardee's Vice President of Brand, Sarah Breymaier. The initiative is crafted to underline their mutual commitment to uplifting their communities through delicious food and meaningful outreach.

Power of Partnering for Good

Thomas Rhett's connection to Hardee's blossomed late last year when he participated in a University of Georgia-themed tailgate event designed to aid hurricane relief efforts. The tailgate gathered local first responders, entertainers, and even football players, all rallying around a cause that reflects the heart of the community. This event was not only a celebration of sportsmanship but also a testament to the importance of helping those in need.

A Menu with a Mission

Hardee's has been a staple in American culture for over 60 years, bringing people together with its classic flavors. The dedication to using high-quality ingredients and a commitment to community service sets Hardee's apart in the fast-food arena. The partnership with Thomas Rhett is not just a marketing strategy; it's a passionate endeavor aimed at giving back to those who make up the heart of their communities.

“Goodness is at the forefront of what we do, whether at home with family, on the road with the band, or punching the clock at work,” remarked Thomas Rhett. This cooperation promises to showcase the real power of goodness through a blend of community service, music, and storytelling.

What to Expect This Year

Fans can look forward to a plethora of exciting events and initiatives stemming from this partnership. The focus will be on bringing people together, whether through community service projects, engaging social media campaigns, or memorable storytelling experiences that resonate with the values of family, friendship, and community engagement.

Hardee's introduction of the 'Year of Goodness' with Thomas Rhett ensures that fans of both the brand and the artist will witness the heartfelt impacts of their collaboration. As they work together, both parties are committed to highlighting the importance of kindness and outreach—one delicious meal at a time.

In conclusion, this partnership signifies a promising journey ahead, aligning Hardee's famed comfort food with the beloved authenticity of Thomas Rhett's music. As both strive unwaveringly to improve the communities they serve, they embody the essence of connection, compassion, and above all, goodness.