Centellian24 Unveils Madeca Cream at Ulta Locations Nationwide
On May 2nd, Centellian24, a prominent name in K-beauty skincare, made a splash in the American cosmetic market by launching its flagship offering, Madeca Cream Time Reverse, in over 1,400 Ulta stores nationwide. Known for its exceptional anti-aging properties, this cream incorporates a unique blend of 12 Centella extracts along with Active-TECA, a leader in tackling common skin concerns such as lines, wrinkles, firmness, uneven tone, and dullness. With an impressive sales record of over 90 million tubes in Korea, this product has quickly become a go-to solution for consumers looking for effective skincare options.
Centellian24's parent company, Dongkook Pharmaceutical, has been a pioneer in the beauty industry for decades, leveraging extensive experience in formulating with the beneficial plant, centella asiatica. This brand has built a solid reputation among Korean consumers who seek proven skincare results. "We are thrilled that Ulta shoppers will have the chance to discover Centellian24 and try our beloved Madeca Cream Time Reverse," expressed Elly Jung, the Team Leader for Global Marketing at Centellian24. "The typical Ulta customer possesses a strong understanding of beauty and skincare, and we believe our clinical results and derma-cosmetic science will resonate with them."
To celebrate this launch, Centellian24 plans to engage in a variety of promotional activities aimed at raising awareness among Ulta shoppers leading up to the introduction of their entire product line at Ulta in August. This launch represents a significant milestone for Centellian24 as it marks their first retail presence in the U.S. "The diversity and competitiveness of the American market presents a substantial opportunity for our brand, and we are dedicated to supporting our retail partners while fostering meaningful connections with our consumers and ensuring sustainable growth," Jung added.
About Centellian24: Centellian24 is recognized as Dongkook Pharmaceutical’s flagship derma-cosmetic brand that debuted Korea's legendary wound-healing ointment, Madecassol, back in 1986. The brand proudly integrates over fifty years of innovation, focusing on centella asiatica’s power to create a variety of impactful formulations.
For more information, visit www.centellian24.com.
Centellian24's parent company, Dongkook Pharmaceutical, has been a pioneer in the beauty industry for decades, leveraging extensive experience in formulating with the beneficial plant, centella asiatica. This brand has built a solid reputation among Korean consumers who seek proven skincare results. "We are thrilled that Ulta shoppers will have the chance to discover Centellian24 and try our beloved Madeca Cream Time Reverse," expressed Elly Jung, the Team Leader for Global Marketing at Centellian24. "The typical Ulta customer possesses a strong understanding of beauty and skincare, and we believe our clinical results and derma-cosmetic science will resonate with them."
To celebrate this launch, Centellian24 plans to engage in a variety of promotional activities aimed at raising awareness among Ulta shoppers leading up to the introduction of their entire product line at Ulta in August. This launch represents a significant milestone for Centellian24 as it marks their first retail presence in the U.S. "The diversity and competitiveness of the American market presents a substantial opportunity for our brand, and we are dedicated to supporting our retail partners while fostering meaningful connections with our consumers and ensuring sustainable growth," Jung added.
About Centellian24: Centellian24 is recognized as Dongkook Pharmaceutical’s flagship derma-cosmetic brand that debuted Korea's legendary wound-healing ointment, Madecassol, back in 1986. The brand proudly integrates over fifty years of innovation, focusing on centella asiatica’s power to create a variety of impactful formulations.
For more information, visit www.centellian24.com.
Topics Consumer Products & Retail）
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