#USA #Minneapolis #ZPTAG #GMGZ #Consumer Engagement

Genuine Marketing Group Inc. Unveils ZPTAG® Technology

Genuine Marketing Group Inc. (OTC: GMGZ) has taken a significant step forward by filing a patent application for their innovative technology platform, ZPTAG®. This exciting development, currently under patent pending status, is designed to enhance compliance, authenticate products, and improve consumer engagement throughout the supply chain.

The ZPTAG® technology aims to serve a diverse group of stakeholders including brands, supply chain participants, and consumers across the globe. It plays a crucial role in ensuring compliance with FDA FSMA regulations. By leveraging the capabilities of blockchain technology, ZPTAG® guarantees product authenticity and traceability from the origin to the consumer, while maintaining a seamless interaction even post-purchase.

One of the standout features of ZPTAG® is its focus on food safety, carbon footprint reduction, and consumer engagement. According to CEO Charles Chastain, this innovative solution underscores GMGZ's commitment to serving its customers and safeguarding consumers worldwide. Chastain emphasized that obtaining the patent pending status and Registered Trademark from the USPTO illustrates the unique amalgamation of transparency in the supply chain, consumer engagement, and marketing solutions that ZPTAG® brings.

The technology is not only applicable in food safety; it also serves as an anti-counterfeit solution for high-end goods, durable goods, and the consumer packaged goods (CPG) sectors. Additionally, it provides compliance capabilities alongside government mandated reporting functionalities.

The proprietary nature of the ZPTAG® platform allows for scalability and flexibility, enabling real-time adjustments to market demands. This adaptability facilitates addressing new challenges and global growth opportunities effectively. The user-friendly platform designed for stakeholders and the engaging app for consumers allow farmers, processors, manufacturers, distributors, and retailers to tackle various hurdles while confirming the origin and quality of their products.

A notable innovation is the recent introduction of the Carbon Intensity tool, which allows farmers and growers to monetize their sustainable land management practices. This solution not only provides tangible rewards for environmentally friendly practices but is also expected to expand to other stakeholders in the near future. The ultimate aim is to establish a roadmap toward reducing the carbon footprint in the industry.

About Genuine Marketing Group Inc.

Genuine Marketing Group Inc., also known as GMGZ, focuses on retail and consumer marketing. The company is committed to fostering brand loyalty and building consumer trust through ZPTAG®, its proprietary authentication system. By merging the convenience of smartphone app engagement with the secure, smart contracts of blockchain technology, ZPTAG® offers an authenticating method right at the point of purchase.

For stakeholders, GMGZ presents a unique value proposition, providing compliance, verification, and marketing capabilities via the ZPTAG® system, ensuring a comprehensive engagement with consumers.

Further details about Genuine Marketing Group Inc. can be accessed through their official website at genuinemarketinggroup.com.