#Japan #Osaka #Shirofune #DX BOOSTER #Advertising Automation

New Program for In-house Advertising Operations

In a notable move to support companies in their advertising strategies, Synergy Marketing Corporation and Shirofune have announced the launch of the "Shirofune × DX BOOSTER Collaborative Support Program," set to kick off on April 15, 2025. This initiative aims to facilitate the transition of businesses towards in-house advertising operations, providing essential training and automation tools to enhance their advertising effectiveness.

Background and Significance

As automation in advertising grows increasingly crucial, the need for companies to optimize their advertising processes has never been more prominent. Traditionally, businesses relied on external advertising agencies; however, the shift towards in-house operations allows companies to respond more swiftly to market changes and optimize their strategies effectively. This program is specifically designed to meet the needs of businesses looking to establish in-house capabilities or those currently managing their operations but seeking improved efficiency and results.

Program Features

The program combines the know-how of Synergy Marketing's "DX BOOSTER"—a comprehensive marketing training service—and the automated features of Shirofune's advertising management tool. This collaboration will provide a structured learning environment where participants can master the fundamentals and advanced aspects of advertising operations, ensuring a smooth transition to in-house management.

Automation with Shirofune

One of the key aspects of this program is the utilization of Shirofune’s automation functionalities. These features simplify multiple advertising tasks, from report generation to optimization suggestions, significantly reducing the burden on staff members, regardless of their experience level. Therefore, even those new to advertising management can confidently begin their journey with the necessary support.

Learning Structure

The program offers a blended learning approach that includes theoretical foundations and practical implementation. The initial phase, lasting two months, focuses on foundational learning, including setting up advertising accounts, budget management, and performance analysis. In the subsequent four months, participants will engage in more complex activities like A/B testing and link optimization.

Furthermore, expert consultants will provide ongoing support, ensuring that businesses can effectively utilize the tools and and techniques learned throughout the program. Their expertise will help solve real-world challenges faced during the execution of advertising strategies.

Costs Involved

The expenses associated with the program are structured to encourage participation. The fee for taking part in the DX BOOSTER course starts at 200,000 JPY, while the Shirofune tool utilization fee is 5% of the advertising expenditure, making it accessible for a range of companies.

Target Audience

This program is specifically tailored for organizations considering in-house advertising operations. Whether a company is just starting out or looking to enhance their existing strategies, this program aims to improve operational efficiency and maximize return on investment (ROI).

Expected Outcomes

By participating in this program, businesses can expect:

• - Increased efficiency and cost savings through automation.
• - Practical skills in advertising operations that enhance strategic decision-making.
• - Effective use of time for analysis and improvement of marketing campaigns, thereby maximizing their overall effectiveness.

In conclusion, the Shirofune × DX BOOSTER program represents a pivotal advancement in the realm of advertising operations. As more businesses move towards in-house strategies, programs like this are invaluable in fostering knowledge and refining skills essential for success in today's digital marketing landscape.

For more information about this collaborative support program, visit the program introduction page. Additionally, a webinar explaining the program's details is available to interested companies. Registration can be completed via this form.