#London #United Kingdom #H.I.G. WhiteHorse #Globe Groupe #Jérémy Dahan

H.I.G. WhiteHorse Partners with Globe Groupe for Expansion

In a significant development for the European marketing landscape, H.I.G. WhiteHorse, the credit arm of global investment firm H.I.G. Capital, has announced that it is providing a tailored financing solution to Globe Groupe. Founded in 2002 by Jérémy Dahan and headquartered in Neuilly-sur-Seine, France, Globe Groupe has established itself as a leading player in operational marketing services. The firm collaborates with over 180 premium brands in sectors such as consumer goods, technology, beauty, lifestyle, health, and luxury across key European markets.

Globe offers expert services designed to drive revenue growth and expand market share for its clients, encompassing brand activation, outsourced field force services, and merchandising. The company boasts a diverse clientele of over 500 customers across eight countries, supported by 14 branches. Its distinctive ability to execute complex activations, win significant tenders, and leverage cross-market relationships, combined with technology-driven solutions, sets it apart in a competitive landscape.

As Globe prepares to embark on a new phase of growth, founder Jérémy Dahan has committed to reinvesting responsibly into the company to ensure strong continuity in leadership and direction. To facilitate this next stage of development, H.I.G. WhiteHorse Europe has crafted a financial package aimed at equipping Globe for its expansion, particularly through an active buy-and-build strategy.

Pascal Meysson, Head of H.I.G. WhiteHorse Europe, expressed enthusiasm for the partnership, noting, "Globe has demonstrated sustainable growth over the years, driven by its comprehensive offering and strong track record in execution. We are excited to collaborate with Jérémy Dahan to support the group's further expansion with a customized financing solution."

Charles Bourgeois, Managing Director at H.I.G. WhiteHorse Europe, praised Globe as an ideal investment candidate. He stated, "We are pleased to support Globe, a company we have been following for several years. Globe exemplifies the qualities we seek in our investments: a leading market position, a high-caliber management team, commitment to a growing resilient market, and a robust financial track record."

Insight into Globe Groupe

Globe Groupe stands out as a premier European specialist in shopper marketing and sales activation, enhancing brand visibility and engagement through integrated solutions that merge field marketing, outsourced sales forces, and retail activation services. The group aims to boost visibility, engagement, and sales both in and out of retail spaces, combining strategic insight with robust local execution in critical European markets. For more information, visit globe-groupe.com.

About H.I.G. Capital

Founded in 1993, H.I.G. is a leading global alternative investment firm with approximately $74 billion of capital under management. Headquartered in Miami, the firm maintains offices in major cities across the United States and around the world, offering both debt and equity investment for middle-market companies. H.I.G.'s equity funds focus on management buyouts, recapitalizations, and carve-outs, while its debt funds invest in senior secured, unitranche, and subordinated debt financing across a variety of businesses. The firm has invested in over 400 companies globally, managing a current portfolio of more than 100 companies with combined revenues exceeding $53 billion. For more details, visit hig.com.