The Launch of Collaboration Jewelry
Sustainable jewelry brand
mi luna is making waves with an exciting collaboration featuring stylist
Michiko Yamawaki. Set to launch on
August 8, this marks the brand's first partnership with an external creator to craft a collection that reflects individuality and sustainability. Known for its commitment to upcycling gemstones that have been previously loved,
mi luna focuses on highlighting the uniqueness of natural stones through their beautiful designs.
The collaboration's theme,
“Find Your Own Balance,” encourages wearers to express their personal style. The collection includes an
Akoya Pearl Necklace that allows for customizable styling through various charms, enabling women to display their individuality creatively. Each pair of earrings within the collection showcases an array of vibrant natural gemstones, allowing wearers to select pieces that resonate with their personal expression. The initial limited-edition offerings feature stones hand-selected by Yamawaki herself, ensuring that each piece is truly unique.
To celebrate this collaboration, a pre-launch
POPUP event titled
“Meet Your Mood: mi luna Jewelry Exhibition” will occur on August 8 and 9. The exhibition will be held at
GOBLIN in Omotesando, a perfect setting for unveiling this exclusive collection. Visitors will not only have the chance to purchase collaboration items ahead of the official online sale but also see and buy from the regular collections and engage in a custom jewelry ordering experience with over 200 varieties of natural stones.
Event Details
- - Dates: August 8 (Saturday) & August 9 (Sunday)
- - Hours: 11:00 AM – 6:00 PM (16:00 on the 9th)
- - Location: GOBLIN, Omotesando
- - URL: Google Maps Link
In addition to the physical popup,
mi luna will launch a special online selling event commencing on
August 10. Customers eager to acquire these unique finds can shop via their official website, but stock will be limited.
Signature Jewelry Items
1.
Timeless Pearl Necklace
-
Price: ¥132,000 (tax included)
-
Material: Akoya pearls, SV925 + K18GP
- A luxurious necklace made with 65 exquisite Akoya pearls, adjustable for different styles such as a choker or lariat. The design caters to both formal and casual scenarios, allowing wearers to showcase their style.
2.
Mixed Stone Pierce
-
Price: Starting from ¥39,800 (tax included)
-
Material: Various natural stones (Ruby, Sapphire, Peridot, Aquamarine, etc.), SV925 + K18GP
- Colorful asymmetric earrings that let wearers mix and match gemstones to reflect their daily mood or outfit.
About Michiko Yamawaki
Michiko Yamawaki is a renowned stylist and creative director known for her work with numerous brands and publications, garnering a loyal following for her effortless style. With a focus on timeless items, Yamawaki resonates with the
mi luna philosophy of upcycling, bringing her design vision to this collaboration.
Sustainable Practices of 'mi luna'
As a brand rooted in sustainability,
mi luna incorporates upcycled gemstones from
KOMEHYO, ensuring that previously loved stones get a new lease on life. Each piece reflects a commitment to ethical production practices and is designed to be both fashionable and eco-friendly. By avoiding recut methods,
mi luna celebrates the distinctive natural elements of each stone, weaving a narrative that honors the history and uniqueness of their materials.
mi luna aims to embody a future of sustainable and ethical jewelry. Through their products, they aim to empower individuals to make conscious choices about their accessories, whether as personal tokens or cherished gifts.
For more details, follow
mi luna on
Instagram or visit their
official website.