Michaels Invites Families to Craft Together with Holiday Events and Early Black Friday Discounts

Celebrate the Holidays with Michaels' Crafting Events

As the festive season approaches, Michaels is set to ignite creativity and foster connections among families with its exciting lineup of free in-store crafting events and incredible early Black Friday deals. Every Saturday in December, families can gather at their local Michaels store from 1 PM to 3 PM and on Sundays from 2 PM to 4 PM to participate in crafting sessions aimed at relieving holiday stress and encouraging quality time together.

Crafting Together: Fun for Everyone

The in-store events are designed as delightful breaks from the usual holiday hustle, providing families with all the materials needed to create personalized wooden ornaments, which can serve as both cherished keepsakes and thoughtful gifts. Participants can also enjoy complimentary festive treats while they craft. In addition to these special sessions, Michaels will host seasonal-themed MakeBreak and Kids Club events every Sunday throughout the winter months, offering adults and children alike the opportunity to learn new crafting skills, engage in creativity, and inspire one another.
For details about these events, you can visit Michaels.com/events.

Unmissable Black Friday Savings

In response to changing consumer habits, evidenced by a National Retail Federation (NRF) study indicating a trend toward earlier shopping this year, Michaels is rolling out a ten-day Black Friday sales event from November 21 to November 30, where customers can enjoy discounts of up to 70% off storewide. From breathtaking Christmas florals and stunning décor to must-have crafting supplies like yarn and art materials, this event delivers Michaels' deepest discounts ever.
Following Black Friday, Cyber Week runs from December 1 to December 6, featuring not-to-be-missed deals on an extensive range of holiday decorations. Shoppers who are part of the Michaels Rewards program can earn up to 6% back in rewards for every purchase, along with exclusive previews of upcoming promotions.

Emphasizing Value and Joy in the Holiday Shopping Experience

David Boone, Michaels' CEO, emphasizes the company's commitment to helping customers celebrate the magic of the holiday season. He states, "We're particularly focused this year on delivering more value to shoppers through a combination of sales and promotions, convenient pick-up and delivery options, and an expanded range of seasonal décor items and gifts. Above all, we want to create opportunities for connection, creativity, and celebration within our stores."

Discover the Perfect Trees and Decor

As families make their way into Michaels, they will encounter an impressive lineup of exclusive, ultra-realistic artificial trees and festive toppers available at exceptional prices. With various options available—from grand statement pieces to space-saving silhouettes—Michaels ensures that there is a perfect tree for every home and holiday aesthetic.

Meaningful Gifting Through DIY

The trend toward handmade gifts is stronger than ever, as revealed by Michaels' 2025 Creativity Trend Report. Many consumers are turning towards DIY gifting, not just to save money but also to forge deeper, more personal connections. A survey of Michaels customers shows that over half are embracing crafting as a method to alleviate financial stress. With everything from holiday-specific crafting kits to over 125,000 fabric options, Michaels is prepared to help every customer create meaningful, unique gifts without breaking their budget.

Stay connected and informed about the latest crafting events and shopping deals by following Michaels on social media @michaelsstores, visiting a local store, or exploring Michaels.com. As the leading destination for creativity and celebration in North America, Michaels is ready to help you make this holiday season magical and memorable, ensuring fun and creativity remains at the heart of every gathering.