BBB National Programs Strengthens Leadership for Self-Regulation and Partnership Development

Strengthening Leadership at BBB National Programs

On December 11, 2024, Eric D. Reicin, the CEO of BBB National Programs, announced significant leadership appointments aimed at bolstering the organization’s self-regulation initiatives across various industries. Howard Smith is now the Executive Director of the Center for Industry Self-Regulation (CISR) and Vice President at BBB National Programs. Nancy M. Burke joins as Vice President, focusing on National Partners and Business Development. These changes mark a pivotal step in enhancing consumer trust through effective self-regulation mechanisms.

Leadership Roles and Responsibilities

In his new capacity, Howard Smith will lead CISR's initiatives to develop and implement industry self-regulation programs. He will also oversee academic research on emerging challenges within industries and create educational content for law, business, and public policy programs. Additionally, Smith aims to raise awareness of self-regulation's benefits among the public and industry stakeholders.

Nancy Burke will play a crucial role in expanding the National Partner community, overseeing strategic business development, and enhancing recruitment for industry self-regulation programs. With over two decades of experience in the sector, Burke previously served as Vice President of Membership at the Direct Selling Association, where she was instrumental in launching the Direct Selling Self-Regulatory Council.

Building on a Strong Foundation

Howard Smith has been with BBB National Programs since 2019, contributing as the Deputy Director of the Direct Selling Self-Regulatory Council (DSSRC) and managing RMAI Services, a program focused on industry self-regulation. He has a rich background in law, having dealt with complex issues in advertising disputes, intellectual property, and bankruptcy matters before joining the organization.

With Nancy’s expertise and proven track record in self-regulation, coupled with Howard's legal and managerial skills, the leadership team is well-equipped to further BBB National Programs' mission of enhancing industry standards. Reicin expressed enthusiasm about these appointments, stating, “Their extensive expertise in industry self-regulation, combined with their proven leadership and dedication, will be instrumental in driving our mission forward.”

What is BBB National Programs?

BBB National Programs is a non-profit organization dedicated to independent industry self-regulation in the U.S., operating numerous acclaimed programs that have contributed to building consumer trust for over 50 years. With a focus on accountability and dispute resolution, BBB National Programs addresses emerging industry challenges, helping to create fairer business environments and improve consumer experiences.

The Center for Industry Self-Regulation serves as a vital component of BBB National Programs, focusing on fostering independent practices to enhance marketplace trust. Its initiatives support responsible business leaders by developing best practices that are designed to stand the test of time. By educating the public and industry leaders on self-regulation, CISR aims to create a transparent and fair marketplace.

Conclusion

The new appointments at BBB National Programs underline the organization’s commitment to adapting and evolving in response to the dynamic landscape of business challenges. Howard Smith and Nancy Burke's leadership is set to enhance the organization's impact, strengthen industry standards, and build trusts through their practical approach to self-regulation. As these leaders step into their new roles, the vision for a more trustworthy business environment becomes clearer, showcasing the integral role of self-regulation in today’s economy.