#United States #Toyota #Kids In Need Foundation #educational supplies #Little Canada

Overview of the Big Summer Giveback Initiative

The Kids In Need Foundation (KINF) has joined forces with Toyota for the fourth year running to launch their Big Summer Giveback program. This initiative aims to enhance educational equity by providing school supplies to those in underserved communities. Since its inception in 2022, the Big Summer Giveback has made remarkable impacts, delivering essential resources to over 200,000 students and raising more than $5.6 million in donations.

A Growing Commitment to Education

Each year, Toyota's network of dealerships has played a crucial role in this effort, highlighting the importance of community engagement in supporting local educational needs. This year, the initiative plans to assist over 77,000 students, ensuring they receive the necessary tools to embark on a new academic year with confidence.

The Supply A Student Program

At the core of this initiative is KINF's Supply A Student program, which provides backpacks filled with essential school supplies to students attending schools where 70% or more are eligible for free or reduced-price meals. The mission is clear: to eliminate barriers to learning and create pathways for educational success. By ensuring that students have access to these crucial resources, the program fosters equal opportunities for learning and growth.

Local Dealership Engagement

Mark Nazario, Vice President of Integrated Customer Experience at Toyota Motor North America, emphasized the significance of the local dealership involvement in enhancing the program's reach this year. Over 57 dealerships are directly contributing by pledging $10,000 each to support their local communities. This blend of national scope with local impact is a testament to Toyota's dedication to educational equity.

Fundraising and Customer Engagement

As part of the Big Summer Giveback efforts, Toyota will contribute $3 for every eligible oil change purchased at participating service centers from August 1 to September 2, 2025. This drive not only encourages customer participation but also raises additional funds that can be directly channeled toward supporting underserved students.

A Shared Vision for Education

Corey Gordon, CEO of KINF, expressed pride in continuing the partnership with Toyota, noting that the collaborative effort significantly eases the burdens faced by teachers and students alike. Ensuring students are well-equipped at the start of the school year is fundamental to fostering an equitable educational environment.

Broader Goals for the Future

Toyota’s ongoing commitment to community support and education highlights the transformative impact such initiatives can have. The remarkable engagement from both Toyota and its dealership network exemplifies the power of collaboration in bringing about meaningful change.

To stay updated on the Big Summer Giveback and its positive influence on local communities, visit Kids In Need Foundation's website. For more about the foundation and ways to contribute, head to KINF's main site.

About Kids In Need Foundation

The Kids In Need Foundation is dedicated to empowering teachers and students in under-resourced schools and communities. By focusing on equitable distribution of supplies and resources, KINF helps to create environments where quality education can thrive. The foundation’s proactive initiatives target schools where a significant percentage of students rely on free or reduced-cost meals, underlining the need for targeted educational support.

About Toyota

Toyota has firmly established itself within the American cultural landscape over the past 60 years. With a commitment to sustainable mobility and community involvement, Toyota actively supports educational initiatives while fostering innovation in the automotive industry. From advancing electric vehicle technology to creating educational resources, Toyota continues to shape the future of mobility and community engagement in the U.S.