Join the Happy Summer +1℃ Mission
In an initiative to foster an energy-efficient society, Looop Corporation, based in Taito, Tokyo, is launching an exciting new campaign called the "Happy Summer +1℃ Mission." This campaign is designed not only to help users save on their electricity bills but also to alleviate the strain on the power grid during the peak summer months. From August 28, 2026, to September 30, 2026, participants across Japan (excluding Okinawa) can take part in this user-driven challenge, aimed at encouraging smarter energy use.
The Purpose and Vision
With rising electricity demand causing risks of power supply strain and increasing electricity costs, Looop’s mission is clear: encourage users to become active participants in energy conservation. Instead of merely enduring high temperatures, individuals can adjust their air conditioning by raising its temperature by just 1℃ during peak usage hours. This small adjustment contributes significantly to reducing CO2 emissions while making a positive impact on the grid and saving money on electricity bills.
How to Participate in the Mission
To engage in the Happy Summer +1℃ Mission, current customers of Looop's "Smart Time ONE" electricity plan must follow these simple steps:
- - Campaign Period: August 28, 2026 - September 30, 2026.
- - Eligibility: This campaign is open to all users of Looop Electricity’s "Smart Time ONE" plan across Japan, excluding Okinawa.
- - Joining the Mission: Participants will receive notifications via the Looop Electricity app during specified mission hours. By tapping the "participate" button, users can join the mission aimed at raising their air conditioning temperature by 1℃.
Rewards for Participation
By taking part in the scheduled mission times, participants will not only help ease the load on the power grid but also enter a lottery for numerous exciting rewards. Among them:
- - Grand Prize: Each participant can enter a lottery for a chance to win electricity costs equivalent to six months, valued up to 100,000 yen!
- - Group Discount: During special mission hours, the participants of the day will also share an additional discount amounting to 100,000 yen, providing further savings for everyone in the campaign.
- - The app will automatically register participants for both the grand prize lottery and group discount.
These initiatives reflect Looop's commitment to promoting a sustainable lifestyle while providing attractive benefits for users.
Learn More About Looop
Looop Electricity, launched in 2016 following the full liberalization of electric power retailing in Japan, celebrates its 10th anniversary this year. The brand has been at the forefront of new approaches in the renewable energy sector, with over 400,000 contracts as of March 2026. Looop aims to enhance energy usage through engaging services and educational initiatives, paving the way towards a brighter energy future.
Founded in April 2011, Looop was built upon the lessons learned from providing power to communities impacted by the Great East Japan Earthquake. Currently, the company not only retails electricity but also pioneers projects in renewable energy generation, storage solutions, and energy management systems. With an eye toward expanding smart home ventures, Looop is committed to integrating AI and IoT technologies to revolutionize energy usage into a seamless part of daily living.
To learn more about their mission, initiatives, and services, visit
Looop’s official website.
Join the Happy Summer +1℃ Mission today, and contribute to a more sustainable future while enjoying the benefits along the way!