Exciting New and Renewal Shops at Laforet Harajuku for Autumn 2025

This upcoming autumn, Laforet Harajuku is gearing up for an extraordinary renovation set to begin on August 23, 2025. As a central hub for fashion and culture, it is introducing an array of fresh stores that promise to enhance the shopping experience for both locals and tourists alike.

International Brands Make Their Debut

One of the most thrilling additions is the Rockfish Weatherwear, a renowned footwear brand from the UK that is making its debut in Japan. Since its inception in the scenic lands of Cornwall in 2004, Rockfish has been known for its comfortable and functional designs, ideal for the unpredictable British weather. The lineup includes stylish options such as Mary Janes, sneakers, and rain boots, allowing customers to enjoy fashion in all seasons. To celebrate this launch, Rockfish will offer exclusive novelty items to customers making purchases at the store on opening day.

Another standout opening is the Maison de ATELIER PIERROT. This new shop, which opens on August 22, 2025, brings a fresh twist to the established Gothic and Lolita brand, ATELIER-PIERROT. It offers an extensive range of accessories and lifestyle items that reflect the brand’s whimsical aesthetic, perfect for incorporating a touch of the unusual into daily life. Shoppers can look forward to receiving a limited-edition badge set as a free gift during the store's launch.

A Hub of Creative Lifestyle Shops

The excitement continues with NICE WEATHER, a lifestyle shop hailing from Korea, which will mark its first appearance in Tokyo. Known for its striking graphics and catchy logo designs, this shop aims to inspire the youth with creatively stimulating merchandise. Expect exclusive items and custom versions of popular products available only at Laforet Harajuku.

Additionally, other notable Korean brands such as Yeomju and UOOYAA will also be setting up shop in Laforet Harajuku, diversifying the creative shopping landscape. UOOYAA, in particular, celebrates the resilience and vibrancy of contemporary women, offering unique pieces in a permanent store starting October 4, 2025.

Focus on Unique Cultural Experiences

In a unique twist, Laforet Harajuku will host the “Market of Love and Madness” starting from September 1, 2025, expanding its area themed around “PINK”. This section features 13 vendors showcasing an array of creative talents, providing a diverse atmosphere where every visit ensures new discoveries. Significant emphasis is placed on presenting local creators' work, offering a space for growth and expression without monthly turnover.