Geotab Inc., a global leader in connected vehicle and asset solutions, has officially announced the European launch of its innovative product, the GO Anywhere™ asset tracker. This robust, battery-operated device is crafted to revolutionize the way businesses monitor and manage their assets, particularly in challenging environments where traditional tracking methods fall short. Geotab's new offering is designed to cater to a diverse range of industries, including transportation, logistics, mining, construction, and government. The GO Anywhere tracker is fully integrated with MyGeotab®, providing customers with a single platform to oversee all vehicles and assets seamlessly.
One of the standout features of the GO Anywhere is its durable design coupled with its sophisticated tracking capabilities. Businesses can utilize it in various applications, thanks to its long battery life and straightforward installation process, which can be done using screws or magnets. This adaptability makes it suitable for a wide array of asset types, whether they are powered or unpowered. Fleet managers can easily determine where and when their assets are in use, which assists in mitigating costs and enhancing asset utilization.
Fabian Seithel, Associate Vice President of Sales and Business Development for EMEA at Geotab, emphasized the growing necessity for companies to tighten cost controls amidst rising economic pressure. He explained that businesses across various sectors are actively searching for solutions to boost asset efficiency and reduce significant financial losses tied to lost or underutilized assets. The GO Anywhere tracker offers improved asset monitoring, fosters strategic deployment, and ensures effective usage, transforming potential losses into substantial savings and productivity gains.
The GO Anywhere's features include:
- - Weatherproof Design: Its compact and rugged construction makes it durable for field conditions ranging from construction sites to agricultural landscapes, complying with IP68/IP69K standards.
- - Customizable Tracking: Users can set configurable ping rates for periodic or motion-based updates, ensuring they receive timely information tailored to their needs.
- - Long-Lasting Battery: With an operational lifespan of up to five years, along with intelligent energy management, users benefit from extended device longevity.
- - Over-the-Air Updates (OTA): The device supports continuous functional improvements without the need for physical replacements, enhancing its lifespan and value.
- - MyGeotab Integration: This integration offers centralized dashboards, reports, and customizable rules, making asset tracking more intuitive and efficient.
This versatile tracker is optimized for deployment across various European regions, including Austria, Belgium, France, Germany, the Netherlands, Spain, Switzerland, and the UK, with coverage tailored to regional LTE-M networks.
Geotab continues to push the envelope in fleet management solutions, leveraging advanced data analytics and AI to enhance fleet performance, safety, and sustainability, while reducing costs. With over 55,000 clients globally, Geotab processes around 80 billion data points daily from more than 4.7 million vehicle subscriptions. Trusted by numerous Fortune 500 companies, public sector fleets, and even the U.S. federal government, Geotab is recognized for its commitment to data security and privacy, holding certifications like FIPS 140-3 and FedRAMP. As it commemorates 25 years of innovation this year, Geotab remains committed to advancing the future of fleet management. For more information, visit
Geotab's website.