#USA #Mountain View #affiliate marketing #Skimlinks #Everflow

Everflow Partners with Skimlinks to Unlock New Revenue Channels

In a groundbreaking move within the partnership marketing landscape, Everflow has announced a strategic alliance with Skimlinks, a prominent name in the commerce content monetization sector. This partnership aims to empower brands by exposing them to countless vetted publishers worldwide, ultimately paving the way for innovative revenue opportunities.

The integration of Everflow's cutting-edge tracking technology with Skimlinks' extensive network of premium editorial publishers will enhance functionality for advertisers and publishers alike. As businesses increasingly turn to affiliate marketing, this collaboration promises not only to streamline processes but also to offer measurable insights into performance metrics.

Gaurav Arora, Global Partnerships Director at Skimlinks, expressed enthusiasm regarding the partnership, stating, “We are thrilled to join forces with Everflow. This collaboration will facilitate innovative partnerships for Everflow's advertisers, and we’re optimistic about the long-term success it will breed.”

Expanded Publisher Network
Everflow's clients will gain access to Skimlinks' impressive network, comprising over 60,000 publishers, which includes some of the most revered names in the content landscape, such as Condé Nast, Hearst, and Yahoo!. This alliance broadens the potential reach for Everflow's clients, opening up new avenues to augment revenue streams through partnerships with top-tier content publishers.

Furthermore, this partnership emphasizes transparency. Everflow clients will enjoy detailed insights into traffic and sales performance generated through specific publishers. This enhanced understanding allows brands to refine their affiliate strategies further and supports data-driven decision-making. The detailed metrics available include information on clicks, conversions, average order values, and conversion rates, providing a comprehensive view of performance by publisher.

Ed Ceballos, Vice President of the Partner Ecosystem at Everflow, commented on the potential impact of this strategic partnership, saying, “We are confident that this collaboration will significantly benefit every merchant in the Everflow Marketplace by unlocking new revenue streams and broadening partner diversification opportunities.”

Direct Relationships Enhance Collaboration
An exciting feature of this partnership is the establishment of direct relationships between Everflow clients and the Skimlinks team. This initiative enables more relevant connections with key editorial partners and offers expert guidance to optimize affiliate campaigns, aligned perfectly with performance objectives. Dani Lyon, Head of Publisher Development at Everflow, remarked, “With the added transparency and the ability to cultivate direct relationships with leading publishers, Everflow clients will unlock thousands of new revenue generation methods.”

About Everflow and Skimlinks
Everflow offers brands the ability to amplify their performance partnerships and marketing efforts, enabling them to discover new affiliates while identifying their highest ROI traffic sources. Their Marketplace is at the forefront of this innovation, serving over 1,100 brands, including notable companies like JG Wentworth, ClassPass, and Golden Hippo. Everflow's mission is to help brands manage, track, and optimize their partner marketing strategies effectively.

On the other hand, Skimlinks continues to lead the market as a premier platform for commerce content monetization, effortlessly transforming product links into sales-generating opportunities for publishers. As a subsidiary of Taboola, Skimlinks strives to offer holistic solutions for monetizing content in the evolving digital landscape.

For more information about how Everflow can assist in enhancing partner marketing and affiliate efforts, visit everflow.io

This partnership marks a significant step in the evolution of affiliate marketing, providing brands with the tools and partnerships they need to thrive in a competitive landscape. Stay tuned for more updates as Everflow and Skimlinks work together to redefine what’s possible in the realm of commerce content monetization.