#USA #Durham #Balega #UltraGlide #LYCRA Dry

Balega® Unveils the New UltraGlide® Sock with LYCRA® Dry Design

In an exciting announcement, Balega®, renowned for its performance running socks, has launched a redesigned version of its flagship UltraGlide® sock. This latest iteration incorporates LYCRA® Dry technology, which offers enhanced moisture management and comfort, making it an excellent choice for dedicated runners. Available now in a No-Show design for $19.00 on the Balega website, the new UltraGlide® sock is poised to become a favorite among athletes.

Michael Polk, the CEO of Implus, the parent company of Balega®, highlighted that the UltraGlide® sock has set a benchmark in comfort and advanced technology in the sock market. The sock employs the brand's proprietary Drynamix® yarn for superior moisture-wicking capabilities, paired with the friction-reducing LYCRA® Dry fibers. This unique combination enables runners to stay comfortable and protected while covering each mile.

What Makes the New UltraGlide® Stand Out?

The revamped Balega UltraGlide® sock boasts several impressive features aimed at enhancing the running experience:

• - Moisture Management: The Drynamix® fibers effectively wick away moisture, ensuring that feet remain dry, which is crucial for longer runs. This technology is integrated into the yarn structure, meaning it won’t wash out over time—unlike traditional moisture-wicking materials.
• - Reduced Friction: With the inclusion of LYCRA® Dry fibers, runners can benefit from lower friction, minimizing the risk of blisters and hotspots as they run.
• - Comfort Enhancements: New additions like metatarsal padding help distribute pressure evenly, supporting the bones and absorbing shock effectively. Furthermore, the extra deep heel pocket keeps the sock in place, and its anatomical left and right fit allows for a snug, natural feel on each foot.
• - Ankle Comfort: Padded front and rear ankle tabs have been included for added protection against irritation and blisters, providing an overall easy and enjoyable wearing experience.

These features not only showcase Balega’s commitment to quality but also underline the company’s mission to bring technical excellence in its products. The UltraGlide® sock's redesign is part of Balega’s ongoing Feel The Difference™ campaign, which seeks to emphasize what makes their socks a superior choice for runners of all levels and lifestyles.

Background on Balega

As a leading brand in the performance running sock arena, Balega has built a reputation for creating high-quality, comfortable socks designed for runners and athletes. Their dedication to craftsmanship is evident in the design of their socks, which are created not just for optimal performance but also with the aim of supporting community initiatives. Balega’s commitment to giving back is a fundamental aspect of their brand ethos that resonates deeply with their customer base.

About Implus: Implus is a major player in the footwear accessories industry, managing a diverse portfolio of brands focused on active lifestyle products. Headquartered in Durham, North Carolina, Implus distributes its products across more than 70 countries, supporting over 80,000 retail outlets worldwide.

For those looking to enhance their running experience with socks that prioritize performance and comfort, the newly redesigned Balega UltraGlide® with LYCRA® Dry is undeniably a top contender. Discover the latest technological innovations in running socks by visiting Balega’s website today.