Sake ONO Launches RARE: A New Era in Luxury Sake Craftsmanship

Sake ONO Launches RARE: A New Era in Luxury Sake Craftsmanship



Sake ONO, a pioneering modern sake brand, has unveiled its latest offering, Sake ONO RARE. This exquisite luxury sake represents a milestone in the evolution of premium sake, built upon the foundation of traditional craftsmanship and contemporary taste. Partnering with the esteemed Koshimeijo brewery, which has a rich history dating back to 1845, Sake ONO RARE is set to redefine expectations regarding sake.

Limited Edition Craftsmanship


Curated with utmost precision, only 12,000 bottles of Sake ONO RARE will be made available worldwide. This limited release aims to highlight the complexities and artistry associated with sake. Each bottle comprises a stunning blend of two exceptional Junmai Daiginjos that have been harmonized over an eight-month period. Lana Buchanan, CEO of Sake ONO, beautifully articulates the brand’s vision: “With Sake ONO RARE, we aim to position sake among the world’s most coveted wines and spirits, transforming perceptions and embracing a new era.”

The Intricacies of Sake ONO RARE


A journey through Sake ONO RARE unfolds across five distinct sips, each revealing a new layer of flavor and complexity:
  • - Sip 1: Experience a clean and light profile accentuated with apple, fresh cream, and muscat grape notes.
  • - Sip 2: The brightness shines through with balanced notes of banana, mochi, and white peach.
  • - Sip 3: Harmonious and layered, revealing the aromatic presence of almond skin, acacia flower, and ripe apricot.
  • - Sip 4: Round and savory, blending the earthy flavors of chestnut, cocoa, and shiitake.
  • - Sip 5: A bold finish, rich with umami from roasted hazelnut, sweet cream, and toasted sesame.

These flavors are crafted using rare ingredients like the almost extinct Ipponjime rice and the classic Gohyakumangoku rice varietal, combined with two meticulously selected yeast strains and the pure, snowmelt water sourced from the peaks of Mount Sumon. The meticulous assemblage brewing process, sophisticatedly merging different brews into a single experience, draws parallels with the fine wine-making traditions, highlighting the artistry and expertise inherent in each bottle of Sake ONO RARE.

A Legacy of Excellence


Koshimeijo brewery, renowned for its ultra-small batch production techniques, stands as a testament to sake craftsmanship. Its dedicated exploration of assemblage blending over three decades reaffirms its role as one of Japan’s revered producers while exhibiting a deep respect for tradition. The collaboration between Sake ONO and Koshimeijo brewery has set a precedent for what sake can become, appealing to a new generation of enthusiasts and collectors who appreciate both luxury and heritage.

Experience The Sensation


Designed for optimal enjoyment when chilled and served in a Burgundy glass, Sake ONO RARE provides a sensory experience unlike any other. Each sip opens up new dimensions on the palate, ensuring that no two moments are ever the same. As a limited release meant for savouring, it invites its drinkers to engage deeply with a masterfully crafted product that embodies the pinnacle of luxury sake.

Now available at select retailers and online, Sake ONO RARE is priced at $250, encapsulating the exquisite artistry of high-end sake. Those looking for an exceptional sake experience can visit sakeono.com and follow Sake ONO on Instagram @Sake.ONO to discover where to purchase their latest offering.

Sake ONO originated with a vision to redefine what sake can represent, merging centuries of heritage with a modern, global perspective. Their pioneering approach of harmonizing tradition with luxury continues to set new standards in the world of sake—culminating in the rich and diverse offerings represented by Sake ONO RARE.

Topics Consumer Products & Retail)

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