Brett Bjorkman Takes On The Role of CEO at Next Level Apparel

Brett Bjorkman Takes The Helm as CEO of Next Level Apparel



In a significant transition for the company, Next Level Apparel has appointed Brett Bjorkman as its new Chief Executive Officer. This leadership shift follows the retirement of Joe Simsoly, the founder and former CEO, who laid the foundation for the brand as a leader in premium, ethically sourced blank apparel.

Brett Bjorkman comes to this new role with a wealth of experience, bringing 30 years in various capacities spanning brand and wholesale management. His previous positions include key roles at notable organizations such as Nike, Boardriders, and Augusta Sportswear, with his most recent position as Chief Operating Officer at Next Level Apparel. This diverse background has equipped him with comprehensive expertise in operations, sourcing, sustainability, and risk management, enabling him to effectively navigate the complex landscapes of the apparel industry.

As Joe Simsoly passes the baton, he expressed confidence in Bjorkman’s capabilities. Simsoly stated, "After decades of building Next Level Apparel, I'm proud to pass the baton to Brett, who brings the perfect balance of brand insight and operational rigor to this role." He emphasized that Bjorkman's deep knowledge of the company, acquired over the past 18 months, prepares him exceptionally for this leadership challenge.

One of Bjorkman's initial impacts at the company has been to enhance operational efficiency, streamline processes, and reinforce Next Level Apparel's commitment to high quality and traceability. His philosophy asserts that "Premium is a behavior," indicating that the company’s focus should not just rely on product quality, but also on responsible sourcing, consistency, and customer service. This approach is anticipated to guide the company’s growth trajectory into new markets, ensuring they maintain their reputation as a trusted platform for premium blank apparel globally.

Under Bjorkman's leadership, the company plans to expand its scope internationally. This includes diversifying the supply chain for enhanced resilience and bolstering collaborations with organizations dedicated to compliance and provenance, such as Fair Labor Association (FLA), Altana, and Oritain. These efforts are aimed at ensuring that operations not only meet business objectives but also adhere to high ethical standards.

With a strong presence of over 500 employees spread across the United States, Central America, the Dominican Republic, the European Union, and Asia, Next Level Apparel has focused on strengthening its leadership and operational capabilities. This robust framework is designed to support its global partners effectively, fostering a customer-first experience that is flexible and responsive.

Next Level Apparel has long been recognized for its commitment to producing leading-quality blank apparel designed with timeless style and sustainable ethics. The company’s crafting process emphasizes high-end activewear inspiration, utilizing multiple engineered fabrics to fulfill various printing and embellishing needs. Their products promise a flawless fit, maximal printability, and unmatched quality control, all while ensuring responsible usage that limits waste.

As Bjorkman steps into his new role, he aims to honor the legacy created by Simsoly while navigating Next Level Apparel towards a future filled with innovation and further excellence. The company’s mantra appears to drive their business philosophy, which pledges to never compromise on quality in favor of cost, while also maintaining exceptional customer service.

Learn more about what’s next for Next Level Apparel by visiting their official website at nextlevelapparel.com

Topics Consumer Products & Retail)

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