#Japan #engagement #Generation Z #Shibuya, Tokyo #NOMA

Engaging Generation Z: Strategies for Improved Retention and Engagement

As the workforce evolves, understanding Generation Z's needs and expectations becomes crucial for businesses striving for growth. The Japan Management Association (NOMA) is hosting a free online seminar on May 27, 2025, from 1:30 PM to 3:00 PM, focusing on elevating engagement and retention rates among this vibrant generation.

Who Should Attend?

The seminar is specifically designed for individuals and organizations facing challenges related to the following issues:

• - Low retention rates among younger employees, leading to an urgent need for effective solutions.
• - Confusion after conducting engagement surveys regarding the best course of action.
• - A desire to increase the number of job applications received.

Understanding Engagement

Engagement, a term often used yet less understood in practice, refers to an employee’s emotional commitment to their organization. The more engaged employees feel, the more likely they are to contribute positively to the workplace environment. Many people might grasp the theoretical aspects of engagement but struggle to relate it to real-world applications.

To effectively address these insights, the seminar will explore the theme: "Engagement is about 'supporting'!" Participants will learn to understand engagement through a sensory perspective, transforming abstract concepts into tangible experiences that motivate action and foster results.

The Three Essential Support Elements for Engagement

Engaged employees typically promote certain elements, often unconsciously influencing their commitment to their work. The seminar will highlight three critical factors that significantly impact engagement:
1. Meaningful Work: Employees excel in roles that they find fulfilling and aligned with their personal values.
2. Supportive Colleagues: Building relationships with great supervisors, peers, and juniors fosters a collaborative and encouraging environment.
3. Pride in the Organization: Employees who believe in the greatness of their organization are more likely to become engaged and committed.

Recognizing the importance of these "support" elements can lead to improvements in individual engagement levels. In contrast, workplaces lacking any stimulating factors may struggle to sustain motivation and retain talent.

Seminar Details

The seminar will delve into:

• - The Mechanisms of Engagement and Support: A psychological perspective on how these elements interact.
• - Enhancing Motivation through Support: The link between support and employee motivation will be examined.
• - Practical Techniques to Boost Engagement: Concrete methods for increasing workplace engagement will be shared.

Meet the Speaker

Tomomi Hanasaki
The representative of Office Bloom and a certified mental trainer through the International Therapy Training Association. With seven years at Wacoal and later transitioning to a freelance announcer, Tomomi established herself as a therapist in 2003. She has worked with numerous clients while also expanding her expertise by conducting seminars aimed at managers, companies, and general audiences.

Event Overview

• - Title: Enhancing Generation Z's Hiring and Retention Rates: Increase Engagement through Three Key Supports!
• - Date: May 27, 2025
• - Time: 1:30 PM - 3:00 PM
• - Format: Online via Zoom
• - Cost: Free
• - For more information and to register: NOMA Seminar Registration

For Press Inquiries

Contact the Hokkaido Headquarters of the Japan Management Association via email: hkd@noma.or.jp or call: 011-241-7500.

About NOMA

Founded in 1949, the Japan Management Association has been dedicated to promoting the modernization and efficiency of management in Japan. Our core mission is to advance sustainable societal development through the harmony of management, humanity, and science. Our commitment extends to innovating Japan's management practices alongside our clients.

For more information, visit Japan Management Association.