#Japan #Tokyo #Metaverse #Ad-Virtua #game advertising

Ad-Virtua Strengthens Its Presence in the Metaverse

Ad-Virtua Inc., headquartered in Kita, Tokyo and led by CEO Seitaro Mizuno, has reached a significant milestone by surpassing 550 titles in its Metaverse advertising platform, Ad-Virtua. This achievement illustrates the growing adoption of in-game advertising as not just a revenue source for game developers but also a promising avenue for engaging users in an interactive and immersive manner.

The platform distinguishes itself by seamlessly integrating advertisements into various gaming environments, including mobile apps and browser games. Unlike traditional web or video ads, Ad-Virtua employs innovative ad formats that respond dynamically to user behavior and visual attention within a 3D space. This approach enhances user engagement while promoting brand awareness, setting a new benchmark for advertising in digital gaming.

Key Growth Indicators

As of September 2025, the total number of games featuring Ad-Virtua's ad monitors has risen sharply to 550 titles, marking a growth from 400 titles just five months earlier. This surge signals a significant shift in the gaming industry, where developers are increasingly recognizing the potential of integrating advertising into the gaming experience as a sustainable revenue model. It paves the way for building a viable ecosystem for both advertisers and game developers.

Ad-Virtua's commitment extends beyond merely increasing the number of games in its network. The company is dedicated to bolstering partnerships with game developers, enhancing the visibility of advertising effectiveness, maximizing user engagement, and continuing to expand its portfolio of game titles. This aligns with their mission to establish a new standard for 'advertising that blends into the experience', ensuring ad experiences are as natural and engaging as the games themselves.

Company Overview

• - Company Name: Ad-Virtua Inc.
• - CEO: Seitaro Mizuno
• - Founded: August 2022
• - Location: 2-47-8 Akabane, Kita, Tokyo, 303 Daikoku Building
• - Website: Ad-Virtua Official Site

Ad-Virtua specializes in the development and operation of its Metaverse advertising platform alongside contract app development and consulting services.

For the latest updates, follow Ad-Virtua on X (formerly Twitter). You can access Ad-Virtua's dedicated site at Ad-Virtua.com. For inquiries, reach out through their contact form.

Conclusion

The advent of Metaverse advertising signifies a transformative era for the gaming industry, enhancing monetization prospects while enriching player experiences. Ad-Virtua is poised to lead this evolution, setting the stage for innovative ad solutions that resonate deeply within the gaming community.