#USA #Napa #Liquid Death #19 Crimes #Severed Red

19 Crimes Unleashes the Dark Flavor of Severed Red

In an exciting new twist to the wine industry, the renowned wine brand 19 Crimes has teamed up with the unconventional beverage brand Liquid Death to unveil a limited-edition wine aptly named Severed Red. This release not only promises bold flavors but also introduces an immersive experience that captures the essence of its wild branding.

A Dose of Boldness

Severed Red is more than just another bottle of wine. Infused with an ingenious mix of flavors, including toasted hazelnut, coconut, and a hint of violet, this California red blend boasts a strikingly dark hue that is difficult to overlook. Uniquely, each bottle incorporates a few drops of the famous Liquid Death Mountain Water as a nod to the brand's persona. The partnership is indicative of how 19 Crimes continues to create waves in the wine sector, effectively breaking free from conventional wine norms.

Meet Murder Man

At the forefront of this limited edition is Murder Man, Liquid Death's infamous mascot, who embodies the spirit of this mischievous release. According to the lore, he has been charged with a fictional 20th Crime — the act of murdering thirsts. This character not only serves as an interesting talking point but enhances the narrative surrounding the brand by tying into 19 Crimes’ heritage of turning convicts into colonists exiled to Australia. Jon Solimando, the Global Director of 19 Crimes, states, "Severed Red continues our tradition of breaking the stuffy conventions of wine, adding to our collection of rebellious limited editions that challenge consumers to rethink what wine can be."

Augmented Reality Experience

The innovation doesn’t stop at flavor; every bottle of Severed Red includes a QR code that opens an immersive augmented reality experience. This experience intricately connects the historical tales of the 19 Crimes and features infamous convicts, including Jane Castings and John Boyle O'Reilly, narrating how their thirsts were brutally dismembered by Murder Man. This unique storytelling approach allows consumers to engage with the wine like never before, enhancing the experience of every sip.

The Perfect Gift for the Holidays

Severed Red is available for purchase through the official website, 19Crimes.com, and is set to hit physical retail locations by January 2026. Given its limited availability, it serves as an ideal gift for wine aficionados and collectors looking for something particularly unique this holiday season.

The Legacy of 19 Crimes

The essence of 19 Crimes is deeply rooted in history. Back in the 18th century, individuals in Britain guilty of one of the 19 crimes faced exile to Australia instead of the gallows. The brand pays homage to the audacity and resilience of those convicts who forged a new identity amid their struggles. Today, 19 Crimes is more than just a wine brand; it represents a celebration of rebellion and creativity as it collaborates with contemporary cultural icons.

Conclusion

With Severed Red, 19 Crimes is setting the stage for an entirely new category within the wine market that marries flavor with storytelling and modern technology. This innovative release is a clear indication of how far the wine industry can evolve, blending tradition with a hint of irreverence. Whether consumed on its own or alongside an engaging narrative through augmented reality, Severed Red is set to capture the attention of both wine enthusiasts and casual drinkers alike.

To discover this shadowy delight, head over to the 19 Crimes website or check your local retailers once it arrives. Embrace the unexpected and celebrate the Murder Man this holiday season.