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Luxurynsight and Heuritech Unite for Fashion Industry

In a notable development for the luxury, fashion, and beauty sectors, Heuritech has officially become part of the Luxurynsight Group as of November 2024. This merger signifies a step forward in their joint mission to establish themselves as the premier data intelligence SaaS provider for brands navigating these dynamic industries.

The integration of Heuritech into Luxurynsight strengthens the group's existing capabilities in market intelligence. Combining Luxurynsight's esteemed reputation with Heuritech's innovative consumer insights provides a synergistic approach that grants industry professionals access to comprehensive, data-driven decision-making tools.

Luxurynsight has a solid track record, serving prestigious clients like LVMH, Chanel, Kering, L'Oréal, Dior, Bulgari, Balenciaga, Armani, Coty, and Puig. Its reputation stems from providing vital market analysis that helps these brands maintain a competitive edge. On the other hand, Heuritech specializes in leveraging artificial intelligence to refine forecasting needs and trends which empower retailers and manufacturers in accurately assessing market demands.

According to Jonathan Siboni, CEO of Luxurynsight, “The addition of Heuritech's AI-driven product recognition and trend forecasting dramatically enhances our capability to offer clients an all-encompassing view of market dynamics and consumer behaviors.” This powerful amalgamation enables clients to keep up with evolving market trends and consumer preferences effectively.

Moreover, the investment funds Elaia and Serena have expressed their pride in joining the Luxurynsight shareholder roster, which already includes influential figures such as Christian Blanckaert (former EVP of Hermès), Stanislas de Quercize (ex-CEO of Cartier), and Isabelle Gex (former President of Shiseido Fragrance) among others. This solidifies confidence in the strategic direction of the combined entity while attracting seasoned industry leaders.

Both firms remain committed to innovation and the delivery of actionable insights that modern brands increasingly require to navigate market uncertainties. This aligns with the broader goal of perpetually enhancing the brands' strategies and ensuring that they not only survive but thrive in an ever-competitive landscape.

About Luxurynsight

Luxurynsight offers a suite of advanced AI-powered software platforms that cater to over 50 leading luxury, fashion, and beauty brands. With specialized applications for marketing analytics, competitive intelligence, retail management, and pricing strategies, the company stands out in delivering unparalleled data-driven support to optimize critical business decisions.

About Heuritech

Heuritech is recognized for its leading-edge visual recognition technology and trend forecasting models tailored for fashion brands. As the inaugural winner of the VivaTech LVMH Innovation Award, it has established a robust SaaS platform that houses vast datasets and predictive models that aid brands in understanding and anticipating what consumers will wear, categorized by various demographics and style preferences.

In conclusion, the union between Luxurynsight and Heuritech marks a pivotal moment in the luxury and fashion landscape, fostering a synergy that promises to reshape how brands leverage data intelligence to drive success.