#Japan #Tokyo #Puyo Puyo #Glico #BifiX Yogurt

The BifiX Yogurt x Puyo Puyo Collaboration Campaign

Get ready for an exciting summer with the new collaboration campaign between BifiX Yogurt, produced by Ezaki Glico, and the beloved action puzzle game Puyo Puyo by Sega! Starting from July 7, 2025, fans can immerse themselves in a delightful gaming experience while enjoying their favorite yogurt. This article explores the details of the campaign and the special offerings available to all participants.

Campaign Overview

The campaign kicks off on July 7, 2025, and will last until October 31, 2025. Participants can purchase specific BifiX Yogurt products to unlock access to an original game entitled "Keshite Sukirri! Puyo Puyo." This exclusive game encourages players to compete for high scores with their yogurt purchases.

How to Participate

1. Purchase the Target Products: Customers must buy BifiX Yogurt products that feature the campaign announcement on their packaging.
2. Scan the QR Code: After opening the yogurt, participants can find a QR code on the lid that directs them to the campaign page.
3. Answer a Quiz: Players will answer a single quiz question. Regardless of whether they answer correctly, they can join the game.
4. Play the Game: After the quiz, participants can enjoy the unique game experience.

Game Features

The game, "Keshite Sukirri! Puyo Puyo," features a score-challenge mode where players aim to stack Puyo and create combos to achieve high points. Each yogurt flavor corresponds with different characters in the game, adding a fun twist. Moreover, additional game courses are expected to launch on August 18, 2025, enhancing the gaming experience even further.

BifiX Yogurt Product Lineup

The campaign focuses on three BifiX Yogurt flavors:

• - BifiX Yogurt Slightly Sweet (375g)
• - BifiX Yogurt Fat-Free (375g)
• - BifiX Yogurt Plain (375g, Sugar-Free)

These products are available only in special campaign packaging. The yogurt blends Bifidobacterium BifiX with inulin, a type of dietary fiber, offering a delicious and healthy treat with less acidity.

About Puyo Puyo

Puyo Puyo is an iconic action puzzle game series that has captivated players for over 30 years. First released in 1991, it quickly became popular due to its straightforward gameplay, charming characters, and competitive elements. With its introduction of multiplayer format in falling block puzzle games, Puyo Puyo set the standard and has evolved into a staple across various gaming platforms.

In 2018, the game gained further recognition within the esports community, becoming an officially recognized title by the Japan Esports Union (JeSU). The rise of competitive play has led to numerous tournaments, demonstrating Puyo Puyo’s enduring appeal.

Conclusion

Don’t miss out on the chance to experience the synergy between BifiX Yogurt and Puyo Puyo this summer! This unique collaboration not only brings the delight of gaming to yogurt lovers but also promotes a healthy lifestyle. For more information, visit the official BifiX Yogurt website or the dedicated campaign page for this exciting promotion. Dive into a world where delicious yogurt meets fun gaming challenges and bring your friends along for the adventure!

For more details about the campaign and to participate, check the official BifiX Yogurt site.