#Japan #Tokyo #Hello Kitty #Sanrio Characters #Hotel Floria

Discover the Magic of Sanrio Characters at Hotel Floria Tokyo Exhibition

From July 15, 2026, until May 31, 2027, Tokyo's vibrant Kabukicho district will be transformed into a whimsical wonderland as the Sanrio Characters Exhibition opens its doors at the Hotel Floria Tokyo. This unique, immersive experience is organized by Sony Creative Products and d'strict, the innovative creative production company based in Seoul.

As the excitement builds, a special press event was held on July 14, featuring popular Japanese personality Sayuri Matsumura, who is well-known for her love of Sanrio characters. The exhibition invites guests to experience a dream hotel concept, where every corner is designed to be Instagram-worthy, ensuring that every visitor leaves with memorable photos.

A Whimsical Press Event

During the press event, Matsumura shared her enthusiasm, stating, “From the moment I walked in, I was surrounded by a dazzling, magical atmosphere. Every room is adorable, and I felt my heart skip a beat! There are so many spots perfect for photos that I wish I could stay here for a year.” Her love for Sanrio characters made her the ideal host for this enchanting event.

Matsumura was asked about her dream experience with her favorite Sanrio character, the Little Twin Stars (Kiki and Lala). She joyfully replied, “It would be wonderful to walk hand in hand with them through a garden space and feel like I’m under a starry sky! It would be such a special moment.”

The event took an exciting turn when Hello Kitty made a surprise appearance, leading to an emotional moment for Matsumura, who conveyed her gratitude, stating, “Kitty-chan, you are the reason I have always found apples cute! We share a passion for similar things; maybe we are destined to be partners!”

The 360-Degree Experience

The exhibition isn't just about seeing; it's about creating lasting memories. With 360-degree photo spots designed to showcase the delightful essence of Sanrio characters, Matsumura guided attendees on how to strike fun poses. Hello Kitty joined in the fun, bringing smiles and delight as everyone posed together, eliciting enthusiastic reactions from attendees, exclaiming, “This is truly cute!”

Additionally, Matsumura was gifted an exclusive plushie of Hello Kitty, a popular item celebrated in South Korea, and she expressed her joy, saying, “Holding this brings such a soft, fluffy feeling. The excitement doesn’t stop from the moment you step inside! The venue is air-conditioned, providing a delightful escape from the summer heat while enjoying a unique resort ambiance. I encourage everyone to dress up and come enjoy yourselves while capturing lots of photos!”

Event Details

Here’s what you need to know about this enchanting exhibition:

• - Exhibition Name: Sanrio characters Exhibition Hotel Floria Tokyo
• - Duration: July 15, 2026 - May 31, 2027
• - Location: Tokyu Kabukicho Tower, 4F, 1-29-1 Kabukicho, Shinjuku-ku, Tokyo
• - Operating Hours: 10:00 AM - 8:00 PM (Last entry at 7:30 PM)
• - Admission Fees:

- Weekdays: General/University students - ¥2,400, Middle/High school students - ¥1,600, Children (4-12 years old) - ¥1,000
- Weekends & Holidays: General/University students - ¥2,600, Middle/High school students - ¥1,800, Children (4-12 years old) - ¥1,200
- Free entry for children under 3 (with a guardian)
- Accompanied children under 6 need to be with a middle school-aged guardian.

Tickets can be purchased here and more information is available on the official website.

Organizers: Sony Creative Products, d'strict
Co-Planning: d'strict, Sanrio Entertainment