Derse Strengthens Its Healthcare Marketing Leadership with Jon Ellms' Expertise

Derse, a well-established experiential marketing agency, has recently announced the addition of Jon Ellms to their team as the Vice President of Client Development – Healthcare. This move is indicative of Derse's relentless focus on enhancing their offerings for life sciences brands, all while ensuring they can effectively communicate with healthcare professionals.

The Vision Behind the Appointment

Jon Ellms' entry is not just a new hire; it marks a strategic enhancement to Derse's robust healthcare team. His wealth of experience—spanning over three decades—positions him as a thought leader in the healthcare marketing arena. Known for his innovative approach to hospitality and event marketing, Ellms is set to further bolster Derse's capacity to cater to the needs of diverse healthcare marketers, from budding biotech firms to established global names.

Brett Haney, the CEO of Derse, expressed the importance of this addition by stating, "Jon's addition reinforces Derse's leadership in healthcare and empowers companies within the life sciences to connect with healthcare professionals more effectively." This exemplifies Derse's goal—to provide compliant and impactful experiences that resonate with the needs of healthcare marketers today.

Jon Ellms: A Proven Track Record

Before joining Derse, Ellms made significant strides at Access TCA, where he was instrumental in developing their healthcare practice, helping the organization gain visibility and authority within the life sciences sector. His efforts in navigating complex global congresses and professional engagement are notable achievements that will contribute to Derse’s mission of delivering exceptional experiences.

Ellms also holds the position of President-Elect for the Healthcare Convention Exhibitors Association (HCEA), further showcasing his dedication to elevating standards within the healthcare marketing field.

Derse’s Commitment to Innovation

Derse has long been recognized for their commitment to innovation and their legacy in experiential marketing. With nearly 600 employees across seven divisions in the U.S. and Europe, the company prides itself on creating award-winning exhibits, events, and environments across 50 countries. Their substantial investment in innovation is reflected in their ability to adapt and respond to the ever-evolving healthcare landscape.

Upon taking on his new role, Ellms stated, "I chose Derse for its legendary reputation, its relentless commitment to innovation, and most importantly, its investment in its people. In this dynamic era, healthcare marketers require experienced teams, better tools, and deep insights to foster genuine clinical advocacy at events and congresses.” His insight further highlights the changing demands within the sector, emphasizing the necessity for organizations to understand and meet these evolving needs.

Looking Ahead

As the healthcare industry progresses and adapts to the intersection of technology and patient-centered care, Derse positions itself as a key player in shaping the future of healthcare marketing. The integration of Ellms into the team is a testament to their strategic foresight and commitment to excellence in serving life sciences companies worldwide.

In conclusion, with Jon Ellms on board, Derse not only reinforces its leadership in healthcare experiences but also reaffirms its dedication to helping clients unlock the true potential of marketing in the conventions and event landscape of 2025 and beyond.

For more information about Derse and their innovative approaches to experiential marketing in the healthcare sector, visit www.derse.com.