Morphy's Las Vegas Auction: A Thrilling $3 Million Showcase of Historical Coin-op Machines

Morphy's Oct. 16-18 Las Vegas Auction: A Grand Celebration of Coin-Operated History


The recent auction held by Morphy's from October 16 to 18, 2025, in Las Vegas showcased an astounding array of antique coin-operated machines and advertising memorabilia, ultimately generating over $3 million in sales. This event served not only as a commercial transaction but also as a nostalgic journey through the ingenious designs of the early 20th century. The auction featured various devices that were once central to entertainment and social interaction, illuminating the brilliance of mechanical engineering of that era.

Among the standout items was the ultra-rare circa-1911 Mills 5¢ Totem token trade stimulator, which fetched an impressive $147,600. This exceptional piece retained its original components and decals and was possibly the last surviving example of its kind in working order. Its creative design, complete with spinning arrows that stop at Native American symbols, reflects the artistic craftsmanship that defined these machines.

Other notable highlights included the 1906 Victor 'Square Deal' music machine, which sold for $54,120. This upright slot machine charmed bidders with its colorful aesthetics and magical musical accompaniment, making it a highly sought-after collectible. The intricate craftsmanship was evident in its detailed carvings and pristine condition.

Adding to the classic allure was a circa-1920 Mills Novelty Co. 5¢ Deluxe Violano-Virtuoso music machine, renowned for its remarkable dual violins that played simultaneously. It was housed in an elegant Brazilian mahogany cabinet and sold for $46,740 after an exhaustive restoration process emphasizing historical accuracy and functionality. This piece is a testament to the innovative spirit of its time, once deemed one of the greatest scientific inventions by the US Government.

The auction also featured a beautifully crafted beer advertising sign from California Brewing Co., which showcased a striking depiction of a California bear and sold for $36,900. It highlights the cultural significance of beer advertising during the early 1900s, contributing to the residual charm of such artifacts. An equally impressive Napa City Brewery circular sign garnered $30,750, reflecting the enduring appeal of antique advertising.

Among the playful offerings was the iconic Wurlitzer Model 850 "Peacock" jukebox, dating back to 1941. Despite a need for minor repairs, this attractive piece elicited a winning bid of $20,910, further enhancing the diverse selection at Morphy's auction. Additionally, items such as a circa-1950 O D Jennings $1 "Gold Nugget Chief" slot machine and a 1923 Lusse bumper car captivated attendees and collectors alike.

Sophisticated bidders and collectors gathered, eager to acquire these pieces of history that blend nostalgia, craftsmanship, and entertainment. The auction not only highlighted the growing interest in antique machinery but also underscored the importance of preserving such unique artifacts that represent an essential part of cultural heritage.

To explore future auctions and learn more about the captivating world of antique collectibles, enthusiasts can visit Morphy's online at www.morphyauctions.com.

Conclusion


Morphy's Las Vegas auction serves as a reminder that the attractions of the past still hold significant value today, igniting passion in collectors and casual observers alike. As the auction circuits continue to showcase these mechanical marvels, the legacy of coin-operated machines remains vibrant and relevant in our cultural narrative.

Topics Consumer Products & Retail)

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