Energizing Products Rankings at FamilyMart
As spring brings about new beginnings, many individuals find themselves in unfamiliar environments, feeling a bit fatigued from the changes. FamilyMart (officially known as 株式会社ファミリーマート), headquartered in Minato, Tokyo, has launched its latest initiative offering a refreshing take on their private brand, Famimal.
This spring, new employees at FamilyMart conducted a survey to identify products that are perfect for recharging during this transition season - an exploration which culminated in the release of the 19th edition of the "Famima Secret Ranking." This special ranking not only promotes the best items for energizing but also hosts a campaign where winners can receive free vouchers for the top products!
What is Famima’s Secret Ranking?
The Famima brand, known for its extensive selection of products ranging from rice balls to ready-made meals, beverages, and daily necessities, has established the "Famima Secret Ranking". Through this ranking, employees share their personal top picks, free from work-related biases, adding a personal touch to the products they recommend. Employees’ heartfelt comments reveal their favorites and recommendations, inviting customers to explore choices often overlooked.
Top Picks for Energizing Products
Among the surveyed new hires, the number one product picked for energizing during the new lifestyle is the "Strawberry Yogurt Drink". This yogurt drink is rich in flavor and features the delightful texture of real strawberry chunks. Priced at 158 yen (tax included), the drink combines lactobacillus bacteria with fresh milk to create a creamy, satisfying beverage. Employees praised it for its ability to relieve fatigue and bring a luxurious feeling to their day-to-day routines.
1. Strawberry Yogurt Drink
- - Price: 158 yen (tax included)
- - Description: A yogurt drink that showcases the texture of real strawberry bits, crafted using rich fresh milk for a well-rounded flavor.
- - Employee Comments:
- "This drink eliminates any feelings of fatigue with its refreshing taste!"
- "It gives me a sense of luxury that brightens my day!"
2. Blueberry Yogurt Drink
- - Price: 158 yen (tax included)
- - Description: Featuring real blueberry bits for a delicious flavor, this drink is perfect for a health-conscious snack.
- - Employee Comments:
- "The balance of sweet and tangy is fantastic, making it a go-to beverage!"
3. Smoked Chicken Salad
- - Price: 258 yen (tax included)
- - Description: A protein-rich salad made with chicken breast that has been carefully smoked for a delightful flavor.
- - Employee Comments:
- "The taste is amazing, and it’s perfect for someone who wants something delicious without the guilt."
4. Grilled Chicken with Yuzu and Shichimi
- - Price: 221 yen (tax included)
- - Description: Chicken shoulder meat grilled to perfection and covered with the aromatic essence of yuzu and pepper.
5. Grilled Chicken with Black Pepper
- - Price: 221 yen (tax included)
- - Description: This deliciously seasoned chicken is perfect for snacking, delivering a delightful balance of flavors.
Unique Pairing Ideas
Employees shared creative ways of enhancing their favorite products:
- - Smoked Chicken Salad: Shredded chicken over a fresh salad is a delightful combination.
- - Strawberry Yogurt: Mixed with strawberry liquor for an adult twist.
- - Tans Stick with Lemon: Perfectly sliced and paired with mozzarella for a fresh take on caprese.
Campaign Promotion
To celebrate the top two products, FamilyMart is running a campaign on Twitter, giving participants the chance to win vouchers for the strawberry or blueberry yogurt drinks. All you have to do is follow their official account and like specific tweets for your chance to win. The campaign runs from April 22-28, 2025.
In preparation for a more energized spring filled with new experiences, FamilyMart continues to commit to making their products more accessible, ensuring customers enjoy quality and uniqueness with the Famimal portfolio.