Join the Festivities of the Lunar New Year Celebration at The Bellevue Collection in 2025!

Celebrate the Lunar New Year at The Bellevue Collection



As the Year of the Snake approaches, Bellevue Square is set to transform into a lively hub of cultural celebration on January 25, 2025. The Bellevue Collection invites you to join this annual event, showcasing rich traditions and joyous activities from 11 a.m. to 6 p.m.

This day is packed with engaging performances, crafts, and activities that embody the spirit of the Lunar New Year. With support from the Seattle Chinese Culture and Arts Association (SCCAA) and The Overseas Community Affairs Council of Taiwan, this year's festival promises to be a remarkable experience.

A Day Full of Excitement


Expect a vibrant atmosphere filled with music, dance, and tantalizing activities that appeal to visitors of all ages. Highlights of the event include:

  • - Live Performances: Various performances at the Center Court will include traditional dance and martial arts exhibitions, highlighting the skills and artistry inherent in these cultural expressions.
  • - Cultural Activities: Attendees can delve into hands-on activities, including Chinese calligraphy and traditional crafts. There will also be delightful giveaways to enhance the experience.
  • - Festive Décor: From January 13 to February 2, Bellevue Square will be adorned with stunning decorations, notably featuring large cherry blossom trees that make for great photo opportunities.
  • - Interactive Photo Ops: Enjoy three augmented reality experiences celebrating the traditions of the Lunar New Year, allowing guests to capture memorable moments digitally.

The main attraction will be the Lion and Dragon Parade, a spectacle that is both exhilarating and a significant cultural symbol. This parade will mesmerize attendees with vibrant colors and dynamic movements that are quintessential to the New Year celebrations.

Community and Cultural Connection


Jennifer Leavitt, the senior vice president of marketing for The Bellevue Collection, expressed her enthusiasm, stating, "This annual celebration is a cherished tradition brimming with color, movement, and joy. It’s a time to come together, immerse ourselves in rich cultural experiences, and celebrate the diversity that makes our community truly extraordinary."

The event not only aims to entertain but also to educate visitors about the diverse customs surrounding Lunar New Year celebrations in Chinese, Vietnamese, and Korean cultures, bridging gaps through shared traditions.

For more detailed information about this exciting day of celebration, visit the Bellevue Collection’s website at bellevuecollection.com/lunarnewyear.

About The Bellevue Collection


Located in Bellevue, Washington, The Bellevue Collection is a premier shopping destination featuring over 200 shops and 50 dining options, alongside entertainment venues and luxury accommodations. Over the years, it has become the hub of cultural and community-oriented events, enriching the local lifestyle.

Catch the spirit of the Lunar New Year and create lasting memories with your loved ones at //The Bellevue Collection// this January! Join the festivities and celebrate in style as we welcome the Year of the Snake together.

Topics Entertainment & Media)

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