Tukurundesu's New Collaboration with Sanrio Characters
In an exciting announcement, Plaza Create Co., a subsidiary of Plaza Holdings located in Chuo, Tokyo, is unveiling a thrilling collaboration between their popular DIY craft kit series, Tukurundesu®, and the beloved characters of Sanrio. This collaboration includes new miniature houses and wooden puzzle kits featuring iconic characters like Hello Kitty, My Melody, and more. With a remarkable total shipment of 2.8 million kits as of June 2025, Tukurundesu continues to engage craft enthusiasts and collectors alike.
The complete lineup consists of ten unique products that combine the joy of construction with adorable character designs that Sanrio fans adore. This collection includes eight varieties of easy-to-assemble miniature houses and two wooden puzzles featuring mechanisms that incorporate music boxes. Starting from the Tokyo Toy Show 2025, which happens from August 30 to August 31, visitors will have a chance to purchase six selected products in advance, while all ten products will be displayed as samples at the event.
Details of the Product Lineup
- - Miniature House Series (3,300 JPY each, tax included):
- These charming small-sized houses represent stores that feature popular Sanrio characters like Hello Kitty, My Melody, Pochacco, and Pompompurin, all designed in cute apron outfits. When arranged together, they create a whimsical shopping street atmosphere, perfect for home decor.
- - Plahouse Series (6,050 JPY each, tax included):
- This series brings to life My Melody and Kuromi’s themed rooms. Made primarily from plastic, these high-quality kits are easy to assemble and offer customization options, letting enthusiasts combine parts from different kits or add additional elements from other series.
- - Wooden Puzzle Series (5,940 JPY each, tax included):
- The wooden puzzles celebrate attractions from an amusement park theme featuring Kuromi, My Melody, and Cinnamoroll. With a delightful music box component, characters spin in harmony with the tunes, promising endless joy even after assembly. Printed in full color, these puzzles bring a dreamlike ambiance to any room.
Note: Images provided are for illustration and may vary from the actual products.
Early Sales Details
The six miniature house products will be available for early purchase during the public days of the Tokyo Toy Show, specifically on:
- - August 30, 2025 (Saturday): 9:00 AM - 5:00 PM
- - August 31, 2025 (Sunday): 9:00 AM - 4:00 PM
Additionally, attendees will be able to view samples of all 10 products throughout the event.
Venue
The Tukurundesu booth will be located at the Tokyo Toy Show in
Hall 3, Booth 3-03. This is a can’t-miss opportunity for Sanrio fans and DIY enthusiasts alike—a perfect chance to immerse yourself in the creative world of Tukurundesu and their new collaboration.
Future Availability
For those unable to attend the Tokyo Toy Show, all new products from the Tukurundesu® series will launch in the autumn of 2025 through the official Tukurundesu online shop, as well as at various retail shops across Japan, including Palette Plaza stores.
About Tukurundesu®
Tukurundesu® is a DIY kit brand focused on making crafting enjoyable and accessible. With customizability at its core, users can create unique pieces by following included instructions or adding their personal touch. The kits not only serve as engaging projects but also as captivating decorative items once completed. With dedicated social media channels, fans can stay updated on the latest news from Tukurundesu—ensuring the community thrives around creativity.
For more details, visit the official
Tukurundesu website and follow their social media accounts for ongoing updates.