Papa Murphy's Introduces Enhanced MySLICE Rewards Program with Exciting Offers

Introduction


Papa Murphy's Take 'n' Bake Pizza is making waves with the relaunch of its MySLICE Rewards program, offering a more rewarding and simplified experience for pizza enthusiasts. Starting from November 3, guests can take advantage of an incredible deal: a medium one-topping pizza for just $1, available until November 30. This initiative is more than just a promotion; it represents a renewed commitment to customer appreciation and engagement.

Revamped Loyalty Experience


The updated MySLICE Rewards program is designed to be more accessible and beneficial, allowing customers to earn rewards faster with each pizza purchase. Unlike the previous surprise-and-delight model, the new points-based system focuses on transparency, combining elements from both visit-based and dollar-based rewards. Customers will earn 10 points per pizza purchased, excluding Mini Murph® pizzas.

As part of the new system, redemption starts at just 25 points for a $3 discount or a 2-liter beverage. At 50 points, customers can claim a free side dish, and at 75 points, they’re entitled to a complimentary large pizza. Many guests will find their next reward is only a visit away, enhancing their excitement and satisfaction with the culinary reward journey.

Celebratory Launch


To kick off the relaunch, Papa Murphy's is extending a warm welcome to both new and existing customers through the $1 medium pizza offer. Existing members will see this reward automatically added to their accounts, while newcomers can snag the same deal by signing up and confirming their phone number. This promotional effort demonstrates an appreciation for loyal customers while also inviting new ones to experience the unique offerings of Papa Murphy’s.

Jason Focht, Vice President of Digital Marketing, emphasizes the goal behind MySLICE Rewards: "At its heart, MySLICE Rewards is about connection, appreciation, and delivering real value to our guests." This focus on enhancing customer experiences and creating delightful moments through pizza will undoubtedly foster stronger ties between the brand and its patrons.

Engaging Customers Beyond Rewards


But MySLICE Rewards is not solely about discounts. After redeeming rewards, guests will receive personalized messages via email and in-app notifications, encouraging them to earn their next reward even faster. This streamlined communication approach keeps the engagement alive, allowing patrons to feel connected with the brand.

Looking toward the future, guests can look forward to exciting seasonal events designed to enhance their experience. Features like Double Points Days, Game Day Boosts, and Refer-a-Friend rewards are planned, ensuring that there are always new and exciting ways to earn rewards while enjoying delicious pizza.

Partnership with Snackolator


In addition to the program enhancements, Papa Murphy's has partnered with popular food influencer Snackolator on platforms like Instagram and TikTok. This collaboration aims to bring the lighthearted and welcoming essence of the brand to a broader audience, showcasing the affordable $1 medium pizza alongside the revamped reward program. Focht described Snackolator as connecting with guests in an authentic, family-friendly way that reflects the brand's essence of creating cherished at-home experiences.

Conclusion


The reintroduction of MySLICE Rewards represents a strategic shift for Papa Murphy’s as they continue to innovate and enhance guest experiences. Focht said, "This launch marks an exciting new chapter for Papa Murphy's and our guests," underpinning the company’s commitment to rewarding loyalty, prioritizing customer experiences, and fostering deeper connections with its community. Guests interested in joining or learning more about MySLICE Rewards can visit PapaMurphys.com for further details.

Whether you're a long-time fan or discovering Papa Murphy's for the first time, there's never been a better moment to savor delicious pizza while earning delightful rewards!

Topics Consumer Products & Retail)

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