OutKick Joins Forces with FOX News Digital to Expand Its Reach and Influence

OutKick Joins FOX News Digital for Greater Expansion

In an exciting development for sports media, OutKick has officially become a vertical part of FOX News Digital. This integration marks a significant move for the national multimedia sports platform, allowing it to broaden its audience and enhance its reach in the world of sports and culture. The alignment with FOX News Digital means that OutKick’s comprehensive coverage will now be more accessible, prominently featured on the FoxNews.com homepage and through the FOX News app.

The statistics tell a compelling story. After migrating to FOX News Digital in May 2026, OutKick reported an unprecedented surge in traffic, reaching 21 million unique devices—a staggering 34% increase compared to the previous month. Additionally, they logged over 164 million page views, which saw an impressive rise of 127% from April 2026. This exponential growth showcases the platform's potential to capture and engage sports enthusiasts on a larger scale.

OutKick’s founder, Clay Travis, has played a pivotal role in the brand’s journey. Having dedicated 15 years to building OutKick into a leading platform in sports commentary since its inception in 2011, he has now signed a new deal as a contributor to FOX News Media. Although he is departing from OutKick, Travis will continue to host his show, OutKick the Show, on FS1 every Wednesday at 6 PM ET, where he shares insights on the latest sports headlines.

FOX News Media President and Executive Editor, Jay Wallace, expressed gratitude for Travis’s leadership and contribution to OutKick, noting, "Clay Travis has been an integral voice and leader for OutKick. As we continue to grow it under the FOX News Digital domain, we are excited about the future prospects of the brand."

Reflecting on this journey, Travis remarked, "The goal of creating OutKick was not just to produce smart and funny content but to establish a significant digital footprint in the industry. With the support from an amazing team and FOX, we have achieved this goal. While my role with OutKick is coming to an end, the brand is well-poised for future success, and I am thrilled to remain part of the FOX News Media family as a contributor."

In light of this change, OutKick recently confirmed the re-signing of Dan Dakich, host of the popular program Don’t @ Me, securing him to an exclusive multi-year contract after leaving his previous radio show on Indianapolis’ Sports Ticket 1430 AM. The platform continues to diversify its offerings, featuring weekly episodes of Tomi Lahren is Fearless, which includes notable guests such as Cheryl Hines, Josh Duhamel, and Kathie Lee Gifford.

Overall, OutKick stands as one of the fastest-growing national multimedia platforms, producing and distributing compelling content at the intersection of sports, culture, and news. Now under the umbrella of FOX News Digital, OutKick’s dedicated reporters, hosts, and contributors are reachable not only via FoxNews.com/OutKick but also through various mediums including video livestreams, podcasts, and social media, collectively engaging millions of fans each month. This new chapter marks both an exciting opportunity for OutKick and a testament to its impactful presence in the sports media landscape.

For more information, visit FoxNews.com/OutKick to explore all the latest content and updates.