Evereden Launches Fragrance Mists for a New Generation
In an exciting move, Evereden, known for its clean skincare solutions, is venturing into the world of fragrances with a unique collection aimed at Gen Z and Gen Alpha. What started as a brand dedicated to safe skincare has evolved into an innovative exploration of scent, inviting young individuals to express themselves creatively through fragrance.
"Who will you be today?" This question embodies the essence of Evereden’s latest launch,
Fragrance Mists—a trio of playful scents that support individuality and self-expression.
A Fun and Safe Approach to Fragrance
Renowned for its dedication to clean and effective formulations, Evereden’s new fragrance collection includes three captivating scents:
Main Character,
Darling, and
Supernova. Each mist is specifically designed to resonate with the identities and moods of its users, making scent a tool for self-expression and personal narrative.
The Fragrance Collection
1.
Main Character: This fragrance combines fresh vanilla with juicy peach and crisp green apple, topped with caramel brown sugar. It's an ideal choice for those beach days or when preparing friendship bracelets.
2.
Darling: A sweet floral blend featuring strawberries, rose, and soft vanilla musk, perfect for ballet classes or romantic dates.
3.
Supernova: This fruity concoction, consisting of candied pear, pink sugar, and sandalwood, sets the mood for concerts and thrifting adventures.
Each of these scents caters to distinct vibes, allowing teens to choose what resonates with their current mood and environment. The strategy to craft fragrances that align with personal aesthetics is aimed at fostering a deeper connection between young consumers and the notion of scent as an expression of identity.
Parent-Approved Formulation
What sets Evereden's Fragrance Mists apart from others on the market is their commitment to safety and health. Formulated with non-toxic ingredients, these mists are EU 26 allergen-free, vegan, and devoid of harmful additives like parabens and phthalates. This parent-friendly approach reassures caregivers that their children can enjoy fragrance without compromising their health.
Designing for Display and Enjoyment
Beyond their appealing scents, Evereden's Fragrance Mists feature vibrant and colorful packaging that makes them visually appealing on any vanity. With easy-to-use fine mist sprayers, these products promise an even distribution of fragrance, emphasizing the joy of using them. At a price point of $23 for a 90ml bottle or an introductory set of all three at $54, they cater to the desires of fashion-forward youth looking for both utility and aesthetic appeal.
Available on March 18, 2025
Kicking off on March 18, 2025, these Fragrance Mists will be sold exclusively through Evereden’s website,
ever-eden.com. As Evereden continues to innovate in the realm of clean beauty, it invites the younger generation to not just live but thrive, embodying the notion that self-expression is paramount to their identity.
About Evereden
Evereden has established itself as a pioneering force in the clean skincare space. Founded by dermatologists who are also mothers—dubbed Moms in Medicine™—the brand focuses on ensuring safe and effective products for all ages. Their ethos is deeply rooted in the belief that everything that comes into contact with the skin can impact health in the long term. Stressing the importance of transparency and safety, Evereden aims to provide the best skincare options for families worldwide. Their dedication to high safety standards reaffirms their mission to promote healthier futures for loved ones.
In conclusion, Evereden’s introduction of fragrance mists is not only a strategic business move but also an understanding of the generational shift in consumer behavior, where self-expression through aesthetics and scent plays a crucial role. The future looks bright for those seeking to explore their identity through the medium of clean and delightfully crafted fragrances.